⚡ Image Optimization in Japan

Image optimization services are used to reduce image file sizes, convert formats, serve images through global CDNs, and automate responsive resizing to improve website speed and user experience.

Japan is an East Asian country with a population of around 125 million people.

According to our statistics, image optimization tools are used on 2.3% of websites from Japan.

Statistics based on 160K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top image optimization tools in Japan in 2026, based on market share.

The most popular is EWWW Image Optimizer, which dominates the market with an overwhelming 79% share.
It is followed by ShortPixel with 9% and Smush with 5.4%.

EWWW Image Optimizer 79%
ShortPixel 9%
Smush 5.4%
Imgix 4.2%
Cloudinary 2.1%
Cloudflare Images 0.4%
Optimole 0.3%
NitroPack 0.2%
ImageEngine 0.2%
ImageKit 0.1%
Cloudimage 0.05%
wsrv.nl 0.05%
Gumlet 0.03%

🚀 Highlights

Here is a list of the top tools that are more popular in Japan than worldwide.
Differences between global and country rankings are shown in parentheses.

1. EWWW Image Optimizer ^(-1)
2. ShortPixel ^(-4)
4. Imgix ^(-1)
6. Cloudflare Images ^(-3)
9. ImageEngine ^(-6)
12. wsrv.nl ^(-1)

✨ Best Image Optimization Tools

Below is a more detailed list of 13 image optimization tools used on sites from Japan, ranked by their market share.

Rank	Name	Market share
1	EWWW Image Optimizer Glendive, Montana, United States A WordPress plugin that compresses and optimizes JPG, PNG, GIF, and SVG images. FreeOpen source$8+/month	79%
2	ShortPixel Bucharest, Romania An image optimization service with WebP and AVIF support and CDN delivery. FreeOpen source$9.99+/month	9%
3	Smush Melbourne, Australia An image optimization plugin for WordPress that allows you to optimize and resize images, enable lazy loading, and compress media files in background mode. Free$36+/year	5.4%
4	Imgix San Francisco, California, United States A service that combines real-time image processing, asset management, and CDN. $25+/month	4.2%
5	Cloudinary Santa Clara, California, United States A cloud-based image and video API platform that provides tools for uploading, managing, transforming, optimizing, and delivering digital media assets. Free$99+/month	2.1%
6	Cloudflare Images San Francisco, California, United States A robust, cloud-native image pipeline that ingests, stores, optimizes, and delivers images across a global network. Free$$$	0.4%
7	Optimole Bucharest, Romania A service that optimizes and serves images for websites. Free$22.99+/month	0.3%
8	NitroPack Sofia, Bulgaria A performance optimization solution for WordPress, WooCommerce, Magento, and OpenCart that offers caching, code, image, and font optimization, and a built-in CDN. $17.50+/month	0.2%
9	ImageEngine Reston, Virginia, United States An image content delivery network that decreases image payload sizes, delivers images tailored exactly to each requesting device, and instantly sends images from the edge of the network. Free$49+/month	0.2%
10	ImageKit New Delhi, India A media CDN that optimizes and transforms images and videos. Free$89+/month	0.1%
11	Cloudimage Lyon, France A media optimization service that converts images to the optimal format, adjusts the size-quality ratio, and delivers them via its own CDN. Free$32+/month	0.05%
12	wsrv.nl A free image resize and cache service backed by Cloudflare. FreeOpen source	0.05%
13	Gumlet Singapore A cloud-based video and image optimization and delivery service. Free$19+/month	0.03%

👉 See Also

🌎 Image Optimization in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 160,338 websites from Japan.
We currently track the presence of 17 image optimization tools across the web.
Of these, 13 were detected on websites from Japan.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.