⚡ Online Marketplaces in Uruguay

Online marketplace platforms allow individuals and businesses to sell products or services through a shared website or application.

Uruguay is a South American country with a population of over 3.4 million people.

According to our data, online marketplaces are detected on 1.2% of websites from Uruguay.

Statistics based on 2K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top marketplaces in Uruguay in 2026, based on market share.

The most popular is Mercado Libre, which dominates the market with an overwhelming 80.8% share.
It is followed by Amazon with 11.5% and Walmart with 7.7%.

Mercado Libre 80.8%
Amazon 11.5%
Walmart 7.7%
Lazada 3.8%
Best Buy 3.8%
eBay 3.8%
Home Depot 3.8%
Envato Market 3.8%
AliExpress 3.8%
Macy's 3.8%

🚀 Highlights

Here is a list of the top marketplaces that are more popular in Uruguay than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Mercado Libre ^(-19)
3. Walmart ^(-13)
5. Best Buy ^(-33)
7. Home Depot ^(-30)
8. Envato Market ^(-5)
9. AliExpress ^(-18)
10. Macy's ^(-46)

✨ Best Marketplaces

Below is a more detailed list of 10 marketplaces used on sites from Uruguay, ranked by their market share.

Rank	Name	Market share
1	Mercado Libre Montevideo, Uruguay A Latin American online marketplace platform that connects buyers and sellers while offering integrated e-commerce and financial services.	80.8%
2	Amazon Seattle, Washington, United States A global online marketplace where businesses and individuals sell products directly to customers through a single platform. Free$14.99+/month	11.5%
3	Walmart Bentonville, Arkansas, United States An American discount department store chain and online retailer that offers an integrated marketplace combining its own inventory with products from third-party sellers. Free$98/year	7.7%
4	Lazada Singapore An Asian e-commerce platform that operates in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.	3.8%
5	Best Buy Richfield, Minnesota, United States A large American consumer electronics retailer.	3.8%
6	eBay San Jose, California, United States A global online marketplace where individuals and businesses sell goods and services via auctions and fixed-price listings.	3.8%
7	Home Depot Atlanta, Georgia, United States A retailer of home improvement products.	3.8%
8	Envato Market Melbourne, Victoria, Australia A collection of niche digital marketplaces where authors can sell their products directly to customers.	3.8%
9	AliExpress Hangzhou, China A China-based global retail marketplace owned by Alibaba Group.	3.8%
10	Macy's New York, United States An American department store chain offering clothing, accessories, home goods, and beauty products online and in stores.	3.8%

👉 See Also

🌎 Marketplaces in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 2,152 websites from Uruguay.
We currently track the presence of 73 marketplaces across the web.
Of these, 10 were detected on websites from Uruguay.
Statistics were last calculated on August 13, 2026.
For more details, see our methodology and disclaimer.