Lazada
Lazada is an Asian e-commerce platform that operates in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.
It offers integrated digital payments including Lazada Wallet and local options, end-to-end logistics and fulfillment services through its Lazada Express network, premium LazMall flagship stores with authenticity guarantees and returns, and seller tools for inventory and sales management.
According to our data, Lazada is the 4th most popular online marketplace on the web.
It has 4.5% of the marketplace market share and is detected on 0.1% of all websites.
- π Website
π Rankings and Market Share
- Marketplaces
- Rank: 4
- Market share: 4.5%
π Lazada Awards
- π₯ Most popular in Indonesia in the Marketplaces category.
- π₯ Most popular in Singapore in the Marketplaces category.
- π₯ Most popular in the Philippines in the Marketplaces category.
- π₯ Second most popular in Vietnam in the Marketplaces category.
- π₯ Second most popular in Thailand in the Marketplaces category.
- π₯ Second most popular in Malaysia in the Marketplaces category.
β‘ Sites Using Lazada
We have data on 3,972 websites that use the Lazada marketplace. Here is a list of some of the top ranked ones.
The highest rated site using Lazada is facebook.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #2 | United States | English | |
| 2 | instagram.com |
#5 | United States | English |
| 3 | #48 | United States | English | |
| 4 | #203 | United States | English | |
| 5 | #386 | United States | English | |
| 6 | United States | English | ||
| 7 | #1,121 | United States | English | |
| 8 | United States | English | ||
| 9 | #1,573 | Philippines | English | |
| 10 | #1,690 | Indonesia | Malay | |
| 11 | #1,735 | Thailand | Thai | |
| 12 | #2,012 | Pakistan | English | |
| 13 | United States | English | ||
| 14 | United States | English | ||
| 15 | help.instagram.com |
United States | English | |
| 16 | #2,631 | Bangladesh | English | |
| 17 | United States | English | ||
| 18 | United States | English | ||
| 19 | #5,944 | Singapore | English | |
| 20 | United States | English |
π Usage Statistics
Most of the sites that use Lazada:
- are located in Indonesia
- have content in Indonesian
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Lazada are from Indonesia, Vietnam, and Thailand.
- Indonesia 57.5%
- Vietnam 7.7%
- Thailand 7.5%
- Singapore 5.1%
- United States 4.8%
- Malaysia 3.9%
- Philippines 3%
- China 1.8%
- United Kingdom 1%
- Other 7.7%
Most Lazada users speak Indonesian, English, or Vietnamese.
- Indonesian 66.5%
- English 15%
- Vietnamese 7.4%
- Thai 6.7%
- Malay 2.9%
- Chinese 0.9%
- Japanese 0.1%
- Spanish 0.08%
- Portuguese 0.08%
- Other 0.3%
The Lazada marketplace is especially popular on .com, .org, and .net top-level domains.
- .com 62.5%
- .org 9.1%
- .net 5.4%
- .vn 3.6%
- .com.my 2%
- .co.th 1.8%
- .co.id 1.6%
- .com.vn 1.4%
- .id 1.4%
- Other 11.2%
The primary market segments for websites utilizing Lazada include online shopping, blogs and wiki, and marketing and merchandising.
- Online Shopping 18.7%
- Blogs/Wiki 13.3%
- Marketing/Merchandising 11.4%
- Business 11%
- Education/Reference 5.1%
- Entertainment 4.6%
- Software/Hardware 3%
- Internet Services 2.7%
- Fashion/Beauty 2.7%
- Other 27.5%
π΅οΈ Similar Technologies
These are some of the best Lazada alternatives.
π Compare Alternatives
Compare Lazada toβ¦
- π΅οΈ Similar marketplaces
- β Market leaders
- π‘ More alternatives
- π All options
π¬ Frequently Asked Questions
What is the company behind Lazada?
Lazada is owned by Lazada Group, headquartered in Singapore.
Which country uses Lazada the most?
The majority of Lazada users are from Indonesia.
Who uses Lazada?
According to our data, Lazada is used on thousands of sites, including facebook.com,
instagram.com, and whatsapp.com.
How does Lazada stack up against the competition?
π See Also
ποΈ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,823,966 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.


