Affirm
Affirm is a Buy Now, Pay Later (BNPL) financial services platform that lets consumers split online and in-store purchases into scheduled installments.
It offers interest-free four-payment splits, longer monthly terms with APRs up to 36 percent, and transparent pricing with no late or hidden fees.
According to our data, Affirm ranks 22th among the payment services we track.
It has 1% of the payment market share and is detected on 0.06% of all websites.
- 🏠 Website
- 🔗 Links
- 👨👩👦👦 Community
Wikipedia
Reddit💸 Pricing
📊 Rankings and Market Share
- Payments
- Rank: 22
- Market share: 1%
🏆 Affirm Awards
- 🔥 12nd most popular in the United States in the Payments category.
- 🔥 14th most popular in Canada in the Payments category.
⚡ Sites Using Affirm
We have data on 2,006 websites that use the Affirm payment service. Here is a list of some of the top ranked ones.
The highest rated site using Affirm is 
walmart.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | walmart.com |
#162 | American English | |
| 2 | #190 | American English | ||
| 3 | #1,262 | United States | English | |
| 4 | #1,531 | United States | English | |
| 5 | affirm.com |
#1,615 | United States | English |
| 6 | #1,754 | United States | American English | |
| 7 | #1,786 | United States | American English | |
| 8 | #1,881 | English | ||
| 9 | #3,551 | English | ||
| 10 | #3,724 | United States | American English | |
| 11 | #5,429 | United States | English | |
| 12 | #6,046 | United States | English | |
| 13 | #6,558 | English | ||
| 14 | #6,579 | United States | American English | |
| 15 | #6,600 | United Kingdom | English | |
| 16 | #6,749 | United States | English | |
| 17 | #6,951 | American English | ||
| 18 | #7,314 | United States | American English | |
| 19 | #7,349 | United Kingdom | English | |
| 20 | #7,491 | United States | English |
📈 Usage Statistics
Most of the sites that use Affirm:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Affirm are from the United States and Canada.
- United States 77.9%
- Canada 6.9%
- United Kingdom 2.7%
- France 1.4%
- Australia 0.9%
- Switzerland 0.8%
- Germany 0.7%
- Hong Kong 0.6%
- Ireland 0.5%
- Other 7.6%
Most Affirm users speak English.
- English 94%
- German 0.9%
- Spanish 0.9%
- French 0.7%
- Chinese 0.7%
- Italian 0.3%
- Japanese 0.3%
- Portuguese 0.3%
- Dutch 0.2%
- Other 1.7%
The Affirm payment service is especially popular on .com top-level domains.
- .com 85.8%
- .ca 2.4%
- .net 1.2%
- .co.uk 0.9%
- .org 0.6%
- .de 0.5%
- .us 0.4%
- .co 0.4%
- .com.au 0.4%
- Other 7.4%
The primary market segments for websites utilizing Affirm include online shopping, marketing and merchandising, and fashion and beauty.
- Online Shopping 38.7%
- Marketing/Merchandising 19.6%
- Fashion/Beauty 8.5%
- Business 6.6%
- Travel 6.4%
- Sports 3.2%
- Health 2.7%
- Education/Reference 2%
- Real Estate 1.8%
- Other 10.5%
🕵️ Similar Technologies
These are some of the best Affirm alternatives.
Shop Pay
Klarna
Afterpay🆚 Compare Alternatives
Compare Affirm to…
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Visa💬 Frequently Asked Questions
Where is Affirm's headquarters?
Affirm is located in San Francisco, California, United States.
Which country uses Affirm the most?
The majority of Affirm users are from the United States.
Who uses Affirm?
According to our data, Affirm is used on thousands of sites, including such established ones as walmart.com, target.com, and
aa.com.
How does Affirm compare to its competitors?
Affirm is a fairly popular payment service, ranking ahead of 114 other payment services we track.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,795 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.