Afterpay

Afterpay, Melbourne, Victoria, Australia

Afterpay is a buy-now-pay-later (BNPL) payment service that lets shoppers split purchases into installment plans at checkout both online and in stores without interest if payments are made on time.

It offers "Pay in 4" plans generally over six weeks with automatic debit from a linked card, optional longer monthly plans for larger purchases, instant approval decisions without traditional credit checks, and app-based payment management with reminders.

According to our data, Afterpay ranks 17th among the payment services we track.
It has 1.8% of the payment market share and is detected on 0.1% of all websites.

πŸ’Έ Pricing

Transaction fees4-6% + $0.30

πŸ“Š Rankings and Market Share

πŸ† Afterpay Awards

⚑ Sites Using Afterpay

We have data on 3,290 websites that use the Afterpay payment service. Here is a list of some of the top ranked ones.

The highest rated site using Afterpay is cash.app.

#WebsiteRankCountryLanguage
1 cash.app #1,086 English
2 puma.com #1,434 United States English
3 stockx.com #2,083 United States English
4 levi.com #2,266 United States American English
5 primor.eu #2,831 Spain Spanish
6 fashionnova.com #2,880 United States English
7 cottonon.com #3,831 Australia English
8 urbanoutfitters.com #3,906 United States English
9 myer.com.au #3,980 Australia English
10 anthropologie.com #5,489 United States English
11 afterpay.com #5,536 Australia American English
12 ray-ban.com #6,357 Italy American English
13 zennioptical.com #7,314 English
14 delonghi.com #7,445 American English
15 officeworks.com.au #7,751 Australia Australian English
16 chairish.com #8,257 English
17 bigw.com.au #8,386 Australia Australian English
18 callie.com #9,068 English
19 dreametech.com #9,247 Hong Kong American English
20 spotlightstores.com #9,969 Australia English

πŸ“ˆ Usage Statistics

Most of the sites that use Afterpay:

Most of the sites using Afterpay are from Australia, the United States, and the United Kingdom.

  • Australia 44.6%
  • United States 19.7%
  • United Kingdom 14.1%
  • New Zealand 11.1%
  • Canada 3.5%
  • Netherlands 1.7%
  • Germany 0.5%
  • China 0.4%
  • Hong Kong 0.4%
  • Other 4%

Most Afterpay users speak English.

  • English 97%
  • Dutch 1%
  • Spanish 0.3%
  • German 0.3%
  • Chinese 0.2%
  • Italian 0.2%
  • French 0.2%
  • Japanese 0.2%
  • Portuguese 0.09%
  • Other 0.5%

The Afterpay payment service is especially popular on .com, .com.au, and .co.nz top-level domains.

  • .com 53.6%
  • .com.au 25.6%
  • .co.nz 6.9%
  • .co.uk 5.7%
  • .ca 1.5%
  • .co 1.2%
  • .nl 1%
  • .net 0.4%
  • .us 0.3%
  • Other 3.8%

The primary market segments for websites utilizing Afterpay include online shopping, fashion and beauty, and marketing and merchandising.

  • Online Shopping 50.4%
  • Fashion/Beauty 20.8%
  • Marketing/Merchandising 8.8%
  • Business 5.6%
  • Sports 2.2%
  • Entertainment 1.3%
  • Provocative Attire 1.1%
  • Health 1%
  • Real Estate 1%
  • Other 7.8%

πŸ•΅οΈ Similar Technologies

These are some of the best Afterpay alternatives.

RankName
2
Shop Pay
Ottawa, Ontario, Canada

A Shopify-exclusive accelerated checkout and payment method that lets customers save their billing, shipping, and payment information to complete orders quickly on Shopify stores and in the Shop app.

Free$$$
7
Klarna
Stockholm, Sweden

A Swedish payment service provider and licensed bank that specializes in Buy Now, Pay Later options for online and in-store purchases.

$$$
23
Affirm
San Francisco, California, United States

A Buy Now, Pay Later financial services platform that lets consumers split online and in-store purchases into scheduled installments.

$$$
32
Zip
Sydney, Australia

A "buy now, pay later" payment service that operates in Australia, New Zealand, and the United States.

36
Sezzle
Minneapolis, Minnesota, United States

A payment processing platform that enables shoppers to "Buy Now, Pay Later" with interest-free installment plans.

πŸ†š Compare Alternatives

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πŸ’¬ Frequently Asked Questions

What is the company behind Afterpay?

Afterpay is owned by Afterpay Limited, headquartered in Melbourne, Victoria, Australia.

Which country uses Afterpay the most?

The majority of Afterpay users are from Australia.

Who uses Afterpay?

According to our data, Afterpay is used on thousands of sites, including such established ones as cash.app, puma.com, and stockx.com.

How does Afterpay compare to its competitors?

Afterpay is a fairly popular payment service, ranking ahead of 119 other payment services we track.

What are the alternatives to Afterpay?

Alternatives and possible competitors to Afterpay may include Shop Pay, Klarna, and Affirm.

πŸ‘‰ See Also

Statistics were last calculated on .
For details, see our methodology and disclaimer.