⚡ Payments in Italy

Online payment services allow businesses to securely accept and process transactions by supporting a variety of payment methods such as credit and debit cards, digital wallets, and Buy Now, Pay Later options.

Italy is a Southern European country with a population of around 59 million people.

According to our data, payment services are detected on 6.1% of websites from Italy.

⭐ Most Popular in 2026

The following chart shows the top payment services on websites in Italy in 2026, based on market share.

The most popular is PayPal, which dominates the market with an overwhelming 76.8% share.
It is followed by Shop Pay with 16.4% and Stripe with 13.8%.

🚀 Highlights

Here is a list of the top services that are more popular in Italy than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Payment Services

Below is a more detailed list of the top 25 of the 67 payment services used on sites from Italy, ranked by their market share.

RankNameMarket share
1
PayPal
San Jose, California, United States

An online payment service that allows users to send funds from a credit card, bank account, or PayPal balance to merchants without sharing their financial details.

$$$
2
Shop Pay
Ottawa, Ontario, Canada

A Shopify-exclusive accelerated checkout and payment method that lets customers save their billing, shipping, and payment information to complete orders quickly on Shopify stores and in the Shop app.

Free$$$
3
Stripe
San Francisco, California, United States

A payments processing platform that helps businesses accept online, mobile, and in-store payments with a single integration.

$$$
4
Klarna
Stockholm, Sweden

A Swedish payment service provider and licensed bank that specializes in Buy Now, Pay Later options for online and in-store purchases.

$$$
5
Visa
San Francisco, California, United States

A global payment network processor that enables banks, merchants, and cardholders to conduct debit, credit, and prepaid transactions across more than 200 countries and territories.

6
Mastercard
Purchase, New York, United States

A global payment-network processor that connects merchants, banks and card-holders for debit, credit and prepaid payments.

7
Scalapay
Milan, Italy

A payment method that allows customers to pay their order in 3 or 4 installments, interests-free.

8
Google Pay
Mountain View, California, United States

A mobile payment and digital wallet service developed by Google that enables users to make contactless and online payments using supported Android phones, tablets, and wearable devices.

Free
9
PayPal Enterprise Payments
San Jose, California, United States

A full-stack payments platform that makes it easy for businesses to accept payments in their apps or websites.

$$$
10
American Express
New York, United States

A global payment network and card issuer that provides charge, credit, and prepaid cards.

11
Apple Pay
Cupertino, California, United States

A mobile payment and digital wallet service by Apple that lets users make secure contactless and online payments with iPhone, Apple Watch, iPad, Mac, and Vision Pro devices.

Free
12
Amazon Pay
Seattle, Washington, United States

Lets Amazon customers to pay on your website using the information already stored in their Amazon accounts.

Free$0.30+
13
Worldline
La Défense, France

A European provider of payment and transaction services.

14
Arcot
Palo Alto, United States

A payment authentication network powered by 3-D Secure (3DS).

15
Wirecard
Aschheim, Bavaria, Germany

A full-service provider for merchants, offering POS infrastructure, payment processing and acquiring services.

16
Postepay
Rome, Italy

A rechargeable prepaid card service operated by Poste Italiane.

Free$$$
17
Satispay
Milan, Italy

An Italian payment system that allows users to send money to friends and pay in stores from their smartphone.

18
Adyen
Amsterdam, Netherlands

A payment gateway, processor, and acquirer in one financial technology platform.

$0.13+/transaction
19
Discover
Riverwoods, Illinois, United States

A global payment network and card issuer offering credit and debit cards as well as processing services.

20
Authorize.net
San Francisco, California, United States

A payment gateway that facilitates the submission and routing of credit card and electronic check payment transactions to the processing networks on behalf of its client merchants.

$25+/month
21
Revolut
London, United Kingdom

A digital financial platform that offers personal and business accounts, multi-currency spending, debit cards, international transfers, and investment options.

22
MultiSafepay
Amsterdam, Netherlands

An omnichannel payment gateway that allows businesses to accept payments via credit and debit cards, iDeal, Bancontact, SEPA Direct Debit, and bank transfers.

23
Mollie
Ansterdam, Netherlands

A Netherlands-based payment platform for in-person payments, subscriptions, and financing.

24
Square
Oakland, California, United States

A payment processor that enables businesses to accept cards from customers to pay for goods and services.

Free$49+/month
25
Gumroad
San Francisco, California, United States

An e-commerce platform serving as a merchant of record that enables creators and digital entrepreneurs to sell digital products, memberships, and other goods directly to their audience.

$$$

👉 See Also

Data is based on the analysis of 87,898 websites from Italy.
Statistics were last calculated on .
For details, see our methodology and disclaimer.