⚡ Social Media in Panama

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

Panama is a Central American country with a population of over 4.5 million people.

According to our data, social media platforms are used on 54.1% of websites from Panama.

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Panama in 2026, based on market share.

The most popular is Facebook with an impressive share of 82.8%, followed by Instagram with 81% and X with 59.2%.

Facebook 82.8%
Instagram 81%
X 59.2%
WhatsApp 34.4%
LinkedIn 31.3%
TikTok 11.5%
Pinterest 4%
Telegram 1.5%
Discord 1.1%
Medium 0.7%
Threads 0.7%
Reddit 0.7%
Flickr 0.5%
SoundCloud 0.4%
Linktree 0.4%

🚀 Highlights

Here is a list of the top platforms that are more popular in Panama than worldwide.
Differences between global and country rankings are shown in parentheses.

4. WhatsApp ^(-1)
9. Discord ^(-4)
10. Medium ^(-17)
11. Threads ^(-10)
12. Reddit ^(-6)
15. Linktree ^(-11)
20. Google Groups ^(-20)
21. Quora ^(-21)
22. Scribd ^(-30)
23. Stack Overflow ^(-18)

✨ Best Social Media Platforms

Below is a more detailed list of 23 social media platforms used on sites from Panama, ranked by their market share.

Rank	Name	Market share
1	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	82.8%
2	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	81%
3	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	59.2%
4	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	34.4%
5	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	31.3%
6	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	11.5%
7	Pinterest San Francisco, California, United States A social media platform for sharing and categorizing images in the form of pinboards. Free	4%
8	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	1.5%
9	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	1.1%
10	Medium San Francisco, California, United States An online publishing platform where writers can share articles, stories, and ideas with a wide audience. $5+/month	0.7%
11	Threads Menlo Park, California, United States A microblogging and social media platform from Meta. Free	0.7%
12	Reddit San Francisco, California, United States A social news aggregation, content rating, and forum social network where content is promoted by members ("redditors") through voting. Free$5.99/month	0.7%
13	Flickr Mountain View, California, United States A photo-sharing social network with free storage for up to 1,000 photos. Free$10.44/month	0.5%
14	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	0.4%
15	Linktree Melbourne, Victoria, Australia A freemium social media landing page service that lets users create a single customizable page of links to all their social profiles and websites from one shareable URL. Free$5+/month	0.4%
16	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.4%
17	Line Tokyo, Japan A Japanese instant messaging and social networking app often described as a super-app because it integrates services such as a digital wallet, news feed, digital comics, media streaming, and shopping. Free	0.4%
18	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.4%
19	WeChat Shenzhen, China A Chinese instant messaging, social media, and mobile payment app that has evolved into a super-app combining communication, commerce, and everyday services. Free	0.2%
20	Google Groups Mountain View, California, United States A Google service that provides discussion groups for people sharing common interests. Free	0.2%
21	Quora Mountain View, California, United States A question-and-answer platform where users can ask questions and provide answers on a wide range of topics. Free$6.99/month	0.2%
22	Scribd San Francisco, California, United States A digital document library and reading subscription service that provides access to millions of e-books, audiobooks, magazines, and user-uploaded documents. Free$9.99/month	0.2%
23	Stack Overflow New York, United States A question-and-answer platform for programmers. Free$7.70+/user/month	0.2%

👉 See Also

🌎 Social Media in other countries

Data is based on the analysis of 1,009 websites from Panama.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.