⚡ Social Media in El Salvador

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

El Salvador is a Central American country with a population of over 6.3 million people.

According to our data, social media platforms are used on 58.3% of websites from El Salvador.

⭐ Most Popular in 2026

The following chart shows the top social media platforms in El Salvador in 2026, based on market share.

The most popular is Facebook with an impressive share of 90%, followed by Instagram with 73.3% and X with 57.2%.

Facebook 90%
Instagram 73.3%
X 57.2%
WhatsApp 37%
LinkedIn 27.3%
TikTok 17.7%
Pinterest 2.3%
Threads 1.3%
SoundCloud 0.6%
Tumblr 0.3%
Bluesky 0.3%
Flickr 0.3%
VK 0.3%
Telegram 0.3%
Steam 0.3%

🚀 Highlights

Here is a list of the top platforms that are more popular in El Salvador than worldwide.
Differences between global and country rankings are shown in parentheses.

4. WhatsApp ^(-1)
8. Threads ^(-13)
9. SoundCloud ^(-3)
10. Tumblr ^(-6)
11. Bluesky ^(-4)
15. Steam ^(-18)
16. HackerOne ^(-54)

✨ Best Social Media Platforms

Below is a more detailed list of 16 social media platforms used on sites from El Salvador, ranked by their market share.

Rank	Name	Market share
1	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	90%
2	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	73.3%
3	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	57.2%
4	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	37%
5	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	27.3%
6	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	17.7%
7	Pinterest San Francisco, California, United States A social media platform for sharing and categorizing images in the form of pinboards. Free	2.3%
8	Threads Menlo Park, California, United States A microblogging and social media platform from Meta. Free	1.3%
9	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	0.6%
10	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.3%
11	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.3%
12	Flickr Mountain View, California, United States A photo-sharing social network with free storage for up to 1,000 photos. Free$10.44/month	0.3%
13	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	0.3%
14	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	0.3%
15	Steam Bellevue, Washington, United States A video game digital distribution service and storefront developed by Valve Corporation. $100	0.3%
16	HackerOne San Francisco, California, United States A cybersecurity platform that connects businesses with ethical hackers, penetration testers and cybersecurity researchers.	0.3%

👉 See Also

🌎 Social Media in other countries

Data is based on the analysis of 533 websites from El Salvador.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.