Weibo

Weibo Corporation, Beijing, China

Weibo is a Chinese microblogging and social networking platform focused on short-form posting, media sharing, livestreaming, and public discussions.

The platform provides hashtag-based topic discovery, Hot Search trending rankings, verified accounts for celebrities and organizations, integrated e-commerce features, and livestream shopping, operating as a hybrid of X, Facebook, and Instagram within China's regulated internet ecosystem.

According to our data, Weibo ranks 31th among the social media platforms we track.
It has 0.2% of the social media market share and is detected on 0.1% of all websites.

It is especially popular in China, where it appears on 3.7% of all websites, and in Hong Kong, where it appears on 2%.

Statistics based on 4M+ analyzed websites. About this data

💸 Pricing

Weibo is available for free.

Free ✔️

📊 Rankings and Market Share

🏆 Weibo Awards

⚡ Sites Using Weibo

We have data on 4,956 websites that use the Weibo social media platform. Here is a list of some of the top ranked ones.

The highest rated site using Weibo is agoda.com.

#Website🔗RankCountryLanguage
1 agoda.com japanican #437 United States English
2 dlsite.com #450 Japan Japanese
3 olympics.com olympics #1,268 United Kingdom English
4 cgtn.com cctvnewsbeijing #1,757 China English
5 yale.edu yaleuniversity #2,291 United States English
6 macrumors.com 5143897135 #2,312 United States English
7 farfetch.com farfetch #2,625 United States American English
8 bootcss.com bootcss #2,800 China Chinese
9 britishmuseum.org britishmuseumlondon #3,308 United Kingdom English
10 emirates.com emirates #3,873 United Arab Emirates English
11 17track.net 17track #3,972 China English
12 hse.ru hseuniversity #5,358 Russia Russian
13 sina.com.cn #5,500 China Chinese
14 ox.ac.uk OxfordUni #5,535 United Kingdom English
15 androidauthority.com #5,609 English
16 bath.ac.uk uobath #5,795 United Kingdom English
17 polyu.edu.hk hongkongpolyu #6,044 Hong Kong English
18 unive.it cafoscari #6,197 Italy Italian
19 christies.com christies #6,335 United Kingdom English
20 rthk.hk u/7754430795 #6,963 Hong Kong Chinese

📈 Usage Statistics

Most of the sites that use Weibo:

Most of the sites using Weibo are from China, Hong Kong, and Japan.

  • China 65.3%
  • Hong Kong 8.1%
  • Japan 5.7%
  • United States 3.2%
  • United Kingdom 2.6%
  • Taiwan 1.8%
  • Australia 1.4%
  • Korea 1.3%
  • Italy 1.2%
  • Other 9.4%

Most Weibo users speak Chinese, English, or Japanese.

  • Chinese 70.3%
  • English 22.4%
  • Japanese 4.6%
  • Korean 0.7%
  • Spanish 0.3%
  • French 0.3%
  • Italian 0.3%
  • German 0.2%
  • Russian 0.2%
  • Other 0.7%

The Weibo social media platform is especially popular on .com, .cn, and .com.cn top-level domains.

  • .com 55.7%
  • .cn 11.2%
  • .com.cn 6.8%
  • .net 3.4%
  • .edu.cn 2.9%
  • .org 2.5%
  • .jp 1.6%
  • .com.hk 1.2%
  • .gov.cn 1.1%
  • Other 13.6%

The primary market segments for websites utilizing Weibo include business, education and reference, and marketing and merchandising.

  • Business 19%
  • Education/Reference 12.4%
  • Marketing/Merchandising 6.2%
  • General News 5.1%
  • Travel 5%
  • Online Shopping 4.5%
  • Entertainment 4.3%
  • Internet Services 4.3%
  • Blogs/Wiki 4.3%
  • Other 34.9%

🕵️ Similar Technologies

These are some of the best Weibo alternatives.

RankName
5
TikTok
Haidian, Beijing, China

A Chinese social media platform focused on short-form videos that combines content creation, recommendation-driven discovery, and social interaction in a mobile-first interface.

Free
41
Xiaohongshu
Shanghai, China

A Chinese social media platform focused on user-generated content where users share personal reviews, daily life experiences, and visual guides through photos and short videos.

Free
51
Douban
Beijing, China

A Chinese social networking site and media database for books, movies, music, and local events.

Free
59
Plurk
Taipei, Taiwan

A micro-blogging and social networking service.
61
Pixnet
Taipei, Taiwan

A Taiwanese mobile photo sharing, blogging, and social networking service.

🆚 Compare Alternatives

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💬 Frequently Asked Questions

What is the company behind Weibo?

Weibo is owned by Weibo Corporation, headquartered in Beijing, China.

Is Weibo free?

Yes, it is a free social media platform.

Which country uses Weibo the most?

The majority of Weibo users are from China.

Who uses Weibo?

According to our data, Weibo is used on thousands of sites, including such established ones as agoda.com, olympics.com, and cgtn.com.

Is Weibo used on government websites?

Overall, we found Weibo on 56 government sites in China.

Do academic institutions use Weibo?

Yes. The most prominent of these are yale.edu, ox.ac.uk, and bath.ac.uk. In total, we know of 146 academic websites in China and 9 in the United States that use Weibo.

How does Weibo compare to its competitors?

Weibo is a moderately popular social media platform, ranking ahead of 57 other social media platforms we track.

What are the alternatives to Weibo?

Alternatives and possible competitors to Weibo may include Plurk, TikTok, and Xiaohongshu.

👉 See Also

🗃️ About This Data