⚡ Video Platforms in the United States

Online video platforms allow users to watch, upload, and share videos over the internet, often providing additional features such as live streaming and monetization.

According to our research, video platforms are used on 26.9% of websites from the United States.

⭐ Most Popular in 2025

The following chart shows the top video platforms in the United States in 2025, based on market share.

The most popular is YouTube, which dominates the market with an overwhelming 91% share.
It is followed by Vimeo with 11.7% and TikTok with 9.6%.

YouTube 91%
Vimeo 11.7%
TikTok 9.6%
Wistia 1.9%
Twitch 0.9%
Brightcove 0.6%
Vidyard 0.5%
JWP 0.5%
Dailymotion 0.3%
Rumble 0.2%
Connatix 0.2%
Loom 0.1%
Kaltura 0.1%
Odysee 0.08%
BitChute 0.05%

🚀 Highlights

Here is a list of the top platforms that are more popular in the United States than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Vimeo ^(-1)
6. Brightcove ^(-1)
7. Vidyard ^(-2)
10. Rumble ^(-3)
11. Connatix ^(-3)
13. Kaltura ^(-2)
14. Odysee ^(-2)
15. BitChute ^(-4)
19. Cloudflare Stream ^(-5)
20. Kick ^(-6)

✨ Best Video Platforms

Below is a more detailed list of the top 25 of the 32 video platforms used on sites from the United States, ranked by their market share.

Rank	Name	Market share
1	YouTubeMountain View, California, United States The world's largest online video platform, owned by Google.	91%
2	VimeoNew York, United States A video hosting service and video content marketing platform for businesses and brands.	11.7%
3	TikTokHaidian, Beijing, China A Chinese video-focused social media platform.	9.6%
4	WistiaCambridge, Massachusetts, United States A video marketing platform built for businesses.	1.9%
5	TwitchSeattle, Washington, United States A video streaming service that focuses on video game live streaming, currently owned by Amazon.	0.9%
6	BrightcoveBoston, Massachusetts, United States A cloud-based online video platform focused on enterprise solutions.	0.6%
7	VidyardKitchener, Ontario, Canada A video hosting platform specifically tailored to marketing and sales use cases.	0.5%
8	JWPNew York, United States A video streaming platform and video hosting service with monetization capabilities.	0.5%
9	DailymotionParis, France A French online video sharing platform.	0.3%
10	RumbleToronto, Ontario, Canada A video platform that describes itself as "immune to cancel culture".	0.2%
11	ConnatixNew York, United States A full-stack video platform that helps publishers deliver and monetize video, while providing advertisers with premium video inventory and a collection of data intelligence solutions.	0.2%
12	LoomSydney, Australia A screen recorder and video messaging tool that helps you get your message across through instantly shareable videos.	0.1%
13	KalturaNew York, United States A video platform that offers a wide range of video products and services for businesses, educational institutions, and other organizations.	0.1%
14	OdyseeLas Vegas, Nevada, United States A decentralized, blockchain-based video hosting platform.	0.08%
15	BitChuteSheridan, Wyoming, United States An alt-tech video hosting service that describes itself as offering freedom of speech.	0.05%
16	BilibiliShanghai, China A Chinese video sharing platform that hosts user-generated content.	0.03%
17	NiconicoTokyo, Japan A Japanese online video sharing service.	0.02%
-	SproutVideoNew York, United States A business-focused video hosting platform that offers VOD and live streaming, along with support for password protection, dynamic watermarks, in-player calls-to-action, and lead capture tools.	0.02%
19	Cloudflare StreamSan Francisco, California, United States A video-on-demand and live streaming service that leverages Cloudflare's global CDN.	0.02%
20	KickMelbourne, Victoria, Australia A live streaming platform with a focus on gamers.	0.01%
21	PanoptoPittsburgh, Pennsylvania, United States A comprehensive video platform designed specifically for education.	0.01%
22	IBM VideoArmonk, New York, United States An end-to-end live and on-demand video solution that includes the encoder, multi-CDN delivery, video player and customizable video pages and portals.	0.009%
23	DouyinHaidian, Beijing, China A short video platform, essentially the Chinese version of TikTok.	0.009%
24	RutubeMoscow, Russia A Russian video platform.	0.007%
-	DacastSan Francisco, California, United States A cloud-based live streaming platform offering simulcasting, video hosting, multi-CDN delivery, monetization tools, and advanced analytics.	0.006%

Data updated September 6, 2025

👉 See Also

🔗 Links
- Online video platform
- ⚡Video Players

When interpreting and using the results, please read our methodology and disclaimer.