GTM4WP
Google Tag Manager for 
WordPress (GTM4WP) is a WordPress plugin that simplifies integration of 
Google Tag Manager into sites.
It provides an extended data layer with page, post, and user details, tracks scroll depth and media playback, supports 
WooCommerce tracking and dynamic remarketing, and captures Contact Form 7 events.
According to our data, GTM4WP ranks 24th among the WordPress plugins we track.
It has 2.5% of the WordPress plugin market share and is present on 0.8% of all websites.
- π Website
- π Add-Ons
- </> Source code
- π¨βπ©βπ¦βπ¦ Community
πΈ Pricing
GTM4WP is available for free.
π Rankings and Market Share
- WordPress Plugins
- Rank: 24
- Market share: 2.5%
π GTM4WP Awards
- π₯ 13rd most popular in Israel in the WordPress Plugins category.
- π₯ 14th most popular in the Netherlands in the WordPress Plugins category.
- π₯ 14th most popular in Denmark in the WordPress Plugins category.
- π₯ 14th most popular in New Zealand in the WordPress Plugins category.
- π₯ 15th most popular in Norway in the WordPress Plugins category.
- π₯ 15th most popular in Bangladesh in the WordPress Plugins category.
- π₯ 16th most popular in Hungary in the WordPress Plugins category.
- π₯ 16th most popular in Slovakia in the WordPress Plugins category.
- π₯ 16th most popular in Estonia in the WordPress Plugins category.
- π₯ 17th most popular in Italy in the WordPress Plugins category.
β‘ Sites Using GTM4WP
We have data on 30,263 websites that use the GTM4WP WordPress plugin. Here is a list of some of the top ranked ones.
The highest rated site using GTM4WP is harvard.edu.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #1,064 | United States | American English | |
| 2 | #1,370 | United States | English | |
| 3 | #1,389 | Canada | American English | |
| 4 | #2,053 | Indonesia | American English | |
| 5 | #3,021 | Serbia | Serbian | |
| 6 | #5,200 | United States | American English | |
| 7 | #5,839 | Mexico | Spanish | |
| 8 | #6,510 | American English | ||
| 9 | #7,404 | United States | American English | |
| 10 | #7,450 | American English | ||
| 11 | #7,830 | India | American English | |
| 12 | #11,951 | United States | English | |
| 13 | #13,410 | American English | ||
| 14 | #14,956 | American English | ||
| 15 | #15,935 | India | English | |
| 16 | #15,938 | France | American English | |
| 17 | #16,619 | United States | American English | |
| 18 | #17,284 | American English | ||
| 19 | #17,601 | United Kingdom | British English | |
| 20 | #17,818 | Germany | American English |
π Usage Statistics
Most of the sites that use GTM4WP:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using GTM4WP are from the United States, the United Kingdom, and Italy.
- United States 17.3%
- United Kingdom 7.2%
- Italy 7%
- Netherlands 5.8%
- Spain 5.7%
- Australia 5.3%
- France 3.9%
- Poland 3.7%
- Germany 3.6%
- Other 40.5%
Most GTM4WP users speak English, Spanish, or Italian.
- English 49.7%
- Spanish 7.4%
- Italian 6%
- Dutch 4.8%
- French 4.1%
- German 4.1%
- Polish 3.1%
- Portuguese 2.9%
- Hebrew 1.6%
- Other 16.3%
The GTM4WP WordPress plugin is especially popular on .com top-level domains.
- .com 42.6%
- .org 4.6%
- .it 4.1%
- .nl 3.9%
- .com.au 3.6%
- .co.uk 3.1%
- .pl 2.4%
- .de 2.1%
- .com.br 1.9%
- Other 31.7%
The primary market segments for websites utilizing GTM4WP include business, online shopping, and marketing and merchandising.
- Business 21.3%
- Online Shopping 15.1%
- Marketing/Merchandising 14.5%
- Internet Services 5.4%
- Education/Reference 5.1%
- Blogs/Wiki 5%
- Health 4.1%
- Travel 3.6%
- Non-Profit/Advocacy/NGO 2.6%
- Other 23.3%
π΅οΈ Similar Technologies
These are some of the best GTM4WP alternatives.
π Compare Alternatives
Compare GTM4WP toβ¦
- π΅οΈ Similar plugins
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- π All options
π¬ Frequently Asked Questions
Where is GTM4WP's headquarters?
GTM4WP is located in Budapest, Hungary.
Can I use GTM4WP for free?
Yes, it is a free WordPress plugin.
Moreover, it is an open-source solution, and its code is available on 
GitHub.
Which country uses GTM4WP the most?
The majority of GTM4WP users are from the United States.
Who uses GTM4WP?
According to our data, GTM4WP is used on thousands of sites, including such established ones as harvard.edu,
washington.edu, and
visualcapitalist.com.
Is GTM4WP used on government websites?
Overall, we found GTM4WP on 10 government sites in the United States.
Do academic institutions use GTM4WP?
Yes. The most notable of these are harvard.edu,
washington.edu, and
georgetown.edu. In total, we know of 63 academic websites in the United States that use GTM4WP.
How does GTM4WP stack up against the competition?
GTM4WP is a fairly popular WordPress plugin, ranking ahead of 161 other WordPress plugins we track.
What are the alternatives to GTM4WP?
Alternatives and possible competitors to GTM4WP may include 
Site Kit, 
Smart Slider, and HandL UTM Grabber.
π See Also
- β¨ Related technologies
ποΈ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,629,123 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.