AB Tasty

Paris, France

AB Tasty is a digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization.

It offers a visual editor for creating test variants without code, segmentation and targeting of visitor groups, full-funnel experimentation including conversion funnels, heatmaps and session recordings to analyze user behavior, support for both client-side and server-side testing, and integrations with more than 20 analytics and marketing tools to measure test results.

According to our data, AB Tasty ranks 12th among the A/B testing tools we track.
It has 2.5% of the A/B testing market share and is detected on 0.04% of all websites.

πŸ’Έ Pricing

AB Tasty is a commercial product priced starting at $1,000 per month (paid annually).

$12,000+/year

πŸ“Š Rankings and Market Share

πŸ† AB Tasty Awards

⚑ Sites Using AB Tasty

We have data on 1,412 websites that use the AB Tasty A/B testing tool. Here is a list of some of the top ranked ones.

The highest rated site using AB Tasty is newsweek.com.

#WebsiteRankCountryLanguage
1 newsweek.com #251 United States English
2 lefigaro.fr #286 France French
3 swagbucks.com #319 United States English
4 leparisien.fr #403 France French
5 gupy.io #1,061 Brazil Brazilian Portuguese
6 ulta.com #1,397 American English
7 ninjaone.com #1,402 United States American English
8 ubisoft.com #1,426 France American English
9 puma.com #1,434 United States English
10 flaticon.com #1,470 Spain Spanish
11 labanquepostale.fr #1,564 France French
12 nzherald.co.nz #1,641 New Zealand English
13 newscientist.com #1,659 United Kingdom American English
14 laposte.fr #1,694 France French
15 journaldesfemmes.fr #1,811 France French
16 traveloka.com #1,930 Australia English
17 tf1.fr #2,120 France French
18 brevo.com #2,187 United States English
19 goto.com #2,198 United States English
20 creditmutuel.fr #2,502 France French

πŸ“ˆ Usage Statistics

Most of the sites that use AB Tasty:

Most of the sites using AB Tasty are from France, the United Kingdom, and the United States.

  • France 27.8%
  • United Kingdom 15.8%
  • United States 11.3%
  • Germany 8.3%
  • Spain 4.3%
  • Netherlands 3.3%
  • Italy 2.9%
  • Switzerland 2.7%
  • Australia 2.3%
  • Other 21.3%

Most AB Tasty users speak English, French, or German.

  • English 49.1%
  • French 22.6%
  • German 8.1%
  • Spanish 4.8%
  • Dutch 3.3%
  • Italian 2.8%
  • Japanese 2.1%
  • Portuguese 1.9%
  • Polish 0.9%
  • Other 4.4%

The AB Tasty A/B testing tool is especially popular on .com, .fr, and .co.uk top-level domains.

  • .com 42.6%
  • .fr 11.5%
  • .co.uk 6.7%
  • .de 5.7%
  • .es 2.3%
  • .it 2.3%
  • .nl 2.2%
  • .be 1.9%
  • .com.au 1.9%
  • Other 22.9%

The primary market segments for websites utilizing AB Tasty include online shopping, fashion and beauty, and business.

  • Online Shopping 23.1%
  • Fashion/Beauty 14.4%
  • Business 10.4%
  • Marketing/Merchandising 10.3%
  • Travel 7%
  • Education/Reference 4.9%
  • Finance/Banking 4%
  • Internet Services 3%
  • Health 2.9%
  • Other 20%

πŸ•΅οΈ Similar Technologies

These are some of the best AB Tasty alternatives.

RankName
1
VWO
Delhi, India

A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.

$2,064+/year
3
PostHog
San Francisco, California, United States

An open-source product analytics platform available as a self-hosted deployment or managed cloud service.

FreeOpen source$$$
9
Zoho PageSense
Chennai, India

A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests.

$20+/month
15
Inspectlet
Santa Clara, California, United States

A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics.

Free$39+/month
37
FigPii
Chicago, Illinois, United States

A conversion optimization and web analytics platform that includes heatmaps, session replay videos, online surveys and A/B testing.

Free$149.99+/month

πŸ†š Compare Alternatives

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πŸ’¬ Frequently Asked Questions

Where is AB Tasty's headquarters?

AB Tasty is located in Paris, France.

Does AB Tasty offer a free plan?

No, AB Tasty is a paid solution.

How much does it cost?

The pricing for AB Tasty starts at $1,000 per month (paid annually).

Which country uses AB Tasty the most?

The majority of AB Tasty users are from France.

Who uses AB Tasty?

According to our data, AB Tasty is used on over a thousand sites, including such established ones as newsweek.com, lefigaro.fr, and swagbucks.com.

Do academic institutions use AB Tasty?

Yes. Overall, we know of 3 academic websites in the United States that use AB Tasty.

How does AB Tasty stack up against the competition?

AB Tasty is a moderately popular A/B testing tool, ranking ahead of 35 other A/B testing tools we track.

What are the alternatives to AB Tasty?

Alternatives and possible competitors to AB Tasty may include VWO, PostHog, and Zoho PageSense.

Statistics were last calculated on .
For details, see our methodology and disclaimer.