A/B Testing Tools Ranked #26–#36 in India by Market Share (2026)

📈 A/B Testing Tools Ranked #26–#36 in India

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

India is a South Asian country with a population of over 1.4 billion people.

Statistics based on 68K+ analyzed websites. About this data

The following list shows the A/B testing tools ranked from 26th to 36th out of 36 used on websites in India.

Rank	Name	Market share
26	Nosto Helsinki, Finland An intelligent commerce experience platform that integrates with e-commerce systems such as Shopify, Magento, Adobe Commerce Cloud, Shopware, BigCommerce, and VTEX Commerce Platform to deliver personalized shopping experiences. $$$	0.3%
27	Oracle Maxymiser Austin, Texas, United States A cloud-based software that enables marketers to test, target and personalize what a customer sees on a website or app, increasing engagement and revenue.	0.3%
28	Splitbee San Francisco, California, United States An analytics and conversion tool that helps you understand and improve your site's user experience. Free$14+/month	0.3%
29	Kameleoon Paris, France An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies. $35,000+/year	0.2%
30	PathFactory Toronto, Ontario, Canada A content intelligence platform that connects B2B buyers with relevant content through personalized AI-powered content experiences. $15,000+/year	0.2%
31	Webflow Optimize San Francisco, California, United States An AI-driven A/B testing and personalization tool from Webflow that lets teams run experiments, tailor multiple site variations, and dynamically deliver personalized experiences to different visitor segments. $299+/month	0.2%
32	AB Tasty Paris, France A digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization. $1,000+/month	0.2%
33	Omniconvert Bucharest, Romania A complete conversion optimization solution that integrates A/B testing, personalization, overlays, and surveys. Free$273+/month	0.2%
34	Roistat Moscow, Russia A Russian SaaS marketing analytics platform. $239+/month	0.1%
35	Ptengine Tokyo, Japan A complete marketing and analytics platform with A/B testing and heatmaps. Free$49+/month	0.1%
36	Airship San Francisco, California, United States A customer engagement platform that orchestrate journeys in app, on the web, and across all promotional channels like email, push, in-app and SMS. $$$	0.1%

👉 See Also

🌎 A/B Testing in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 68,803 websites from India.
We currently track the presence of 47 A/B testing tools across the web.
Of these, 36 were detected on websites from India.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.