Customer Data Platforms (CDP) Ranked #26–#41 in Italy by Market Share (2026)

📈 Customer Data Platforms Ranked #26–#41 in Italy

Customer Data Platforms (CDPs) are software systems that combine data from multiple sources to create a centralized, persistent customer database that can be accessed and used by other applications.

Italy is a Southern European country with a population of around 59 million people.

Statistics based on 92K+ analyzed websites. About this data

The following list shows the customer data platforms ranked from 26th to 41st out of 41 used on websites in Italy.

Rank	Name	Market share
26	Optimove	0.1%
27	Algonomy San Francisco, California, United States A real-time customer data platform that enables personalization and algorithmic customer engagement.	0.1%
28	Mediarithmics Paris, France A holistic customer data platform designed for data-driven enterprises. $$$	0.1%
29	Celebrus	0.1%
30	Mindbox Almaty, Kazakhstan A marketing automation platform that collects, analyzes and manages customer data from multiple sources to improve marketing effectiveness and increase revenue. 180,000 RUB+/month	0.1%
31	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	0.1%
32	Spotler Activate The Hague, Netherlands A customer data platform for medium-sized B2B and B2C marketing teams that centralizes data from different sources and uses it to create optimized and personalized marketing campaigns. €650+/month	0.1%
33	Eulerian Paris, France A comprehensive attribution, analytics, and activation solution that optimizes marketing campaigns.	0.1%
34	Splio Paris, France A marketing platform that combines marketing automation, neo-loyalty marketing, Mobile Wallet marketing and WeChat marketing. $1,200/year	0.05%
35	Lytics Portland, Oregon, United States A customer data platform built on Google Cloud that helps companies collect, unify, and activate first-party customer data from multiple sources while maintaining control over security, privacy, and governance. Free$500+/month	0.05%
36	SAS Customer Intelligence 360	0.05%
37	BlueConic Boston, Massachusetts, United States An AI-powered customer data platform that unifies and segments all your data to personalize content, messages, and offers. $$$	0.05%
38	Xtremepush Dublin, Ireland A an iGaming-focused customer engagement, personalization, and data platform for multichannel and mobile marketing. $$$	0.05%
39	Listrak Lititz, Pennsylvania, United States A cross-channel marketing automation platform designed for the retail industry. $$$	0.05%
40	Appier Taipei, Taiwan Offers a real-time customer data platform, an AI-powered personalization cloud, and a suite of marketing tools for ad retargeting, user acquisition, and customer engagement.	0.05%
41	CustomerLabs Chennai, Tamil Nadu, India A first-party data platform that provides data collection, management, and activation across platforms. $99+/month	0.05%

👉 See Also

🌎 CDP in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 92,571 websites from Italy.
We currently track the presence of 71 CDPs across the web.
Of these, 41 were detected on websites from Italy.
Statistics were last calculated on June 20, 2026.
For more details, see our methodology and disclaimer.