Appier
Appier offers a real-time customer data platform, an AI-powered personalization cloud, and a suite of marketing tools for ad retargeting, user acquisition, and customer engagement.
According to our data, Appier ranks 35th among the customer data platforms we track.
It has 0.2% of the CDP market share and is detected on 0.005% of all websites.
- 🏠 Website
📊 Rankings and Market Share
- CDP
- Rank: 35
- Market share: 0.2%
- Personalization
- Rank: 50
- Market share: 0.2%
🏆 Appier Awards
- 🥇 Most popular in Taiwan in the Personalization category.
- 🥇 Most popular in Taiwan in the CDP category.
- ⭐ 10th most popular in Japan in the Personalization category.
- ⭐ 10th most popular in Japan in the CDP category.
⚡ Sites Using Appier
We have data on 174 websites that use the Appier CDP. Here is a list of some of the top ranked ones.
The highest rated site using Appier is britishcouncil.org.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #2,889 | English | ||
| 2 | #3,044 | Japan | Japanese | |
| 3 | #3,370 | Japan | Japanese | |
| 4 | #3,427 | Japan | Japanese | |
| 5 | #5,114 | Japan | Japanese | |
| 6 | #7,242 | Taiwan | Chinese | |
| 7 | #8,045 | Taiwan | Chinese | |
| 8 | #14,778 | American English | ||
| 9 | #16,036 | Taiwan | Chinese | |
| 10 | #16,955 | Korea | Korean | |
| 11 | #18,672 | Japan | Japanese | |
| 12 | #22,635 | English | ||
| 13 | #30,053 | India | English | |
| 14 | #47,110 | Taiwan | Chinese | |
| 15 | #53,047 | Korea | Korean | |
| 16 | #55,855 | Australia | English | |
| 17 | #56,766 | Indonesia | Indonesian | |
| 18 | #58,112 | Japan | English | |
| 19 | #58,596 | Hong Kong | Chinese | |
| 20 | #59,170 | Korea | Korean |
📈 Usage Statistics
Most of the sites that use Appier:
- are located in Taiwan
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Appier are from Taiwan, Japan, and Hong Kong.
- Taiwan 23.2%
- Japan 13.5%
- Hong Kong 7.7%
- Korea 7.7%
- United States 5.8%
- Greece 3.9%
- Indonesia 3.2%
- Philippines 3.2%
- Thailand 3.2%
- Other 28.6%
Most Appier users speak English, Chinese, or Japanese.
- English 32.5%
- Chinese 27.2%
- Japanese 12.4%
- Korean 7.1%
- Thai 3%
- Arabic 3%
- Spanish 1.8%
- Indonesian 1.8%
- Vietnamese 1.8%
- Other 9.4%
The Appier CDP is especially popular on .com and .com.tw top-level domains.
- .com 36.2%
- .com.tw 12.6%
- .com.hk 4%
- .jp 3.4%
- .tw 3.4%
- .id 2.3%
- .co.jp 2.3%
- .in 2.3%
- .co.kr 2.3%
- Other 31.2%
The primary market segments for websites utilizing Appier include online shopping, education and reference, and marketing and merchandising.
- Online Shopping 15.1%
- Education/Reference 11%
- Marketing/Merchandising 8.2%
- Finance/Banking 6.8%
- Internet Services 5.5%
- Business 5.5%
- Non-Profit/Advocacy/NGO 5.5%
- Software/Hardware 4.1%
- Fashion/Beauty 4.1%
- Other 34.2%
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Klaviyo
Salesforce Marketing Cloud💬 Frequently Asked Questions
Where is Appier's headquarters?
Appier is located in Taipei, Taiwan.
Which country uses Appier the most?
The majority of Appier users are from Taiwan.
Who uses Appier?
According to our data, Appier is used on over a hundred sites, including such established ones as britishcouncil.org,
happymail.co.jp, and
550909.com.
How does Appier compare to its competitors?
Appier is a moderately popular CDP, ranking ahead of 36 other customer data platforms we track.
What are the alternatives to Appier?
Alternatives and possible competitors to Appier may include 
Adobe Experience Platform, 
Acquia, and Bloomreach.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.