Acquia
Acquia, Boston, Massachusetts, United StatesAcquia is a digital experience platform (DXP) that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences.
It includes a content management system built on 
Drupal, a customer data platform with personalization and behavior-based segmentation, marketing automation and campaign tools, multi-site and multi-domain management, and integration-ready APIs for extensibility.
According to our data, Acquia is the 9th most popular customer data platform on the web.
It has 1.6% of the CDP market share and is present on 0.05% of all websites.
- 🏠 Website
- 🏷️ Previous names
- Mautic, AgilOne
- 🔗 Links
Acquia nabs CDP startup AgilOne, which raised $41M💸 Pricing
📊 Rankings and Market Share
- CDP
- Rank: 9
- Market share: 1.6%
- Marketing Automation
- Rank: 16
- Market share: 0.8%
- Personalization
- Rank: 9
- Market share: 2.5%
🏆 Acquia Awards
- 🥉 Third most popular in Brazil in the Marketing Automation category.
- 🥉 Third most popular in Brazil in the CDP category.
- ⭐ 4th most popular in Brazil in the Personalization category.
- ⭐ 5th most popular in Spain in the Personalization category.
- ⭐ 5th most popular in Spain in the CDP category.
- ⭐ 5th most popular in Japan in the Personalization category.
- ⭐ 6th most popular in Spain in the Marketing Automation category.
- ⭐ 6th most popular in France in the Marketing Automation category.
- ⭐ 6th most popular in Switzerland in the Marketing Automation category.
- ⭐ 6th most popular in Switzerland in the Personalization category.
⚡ Sites Using Acquia
We have data on 1,924 websites that use the Acquia CDP. Here is a list of some of the top ranked ones.
The highest rated site using Acquia is tommy.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #1,804 | United States | English | |
| 2 | #2,394 | Mexico | Spanish | |
| 3 | #7,186 | Turkey | Turkish | |
| 4 | #8,375 | United Kingdom | English | |
| 5 | #11,481 | English | ||
| 6 | #13,503 | United States | English | |
| 7 | #13,564 | United States | English | |
| 8 | #14,612 | United States | English | |
| 9 | #14,808 | United States | English | |
| 10 | #14,991 | Honduras | Spanish | |
| 11 | #15,785 | English | ||
| 12 | #16,476 | English | ||
| 13 | #16,613 | Brazil | Brazilian Portuguese | |
| 14 | #17,270 | Honduras | Spanish | |
| 15 | #17,320 | English | ||
| 16 | #17,390 | United States | English | |
| 17 | #17,954 | United States | English | |
| 18 | #18,785 | Austria | Austrian German | |
| 19 | #20,040 | United States | English | |
| 20 | #20,721 | Germany | American English |
📈 Usage Statistics
Most of the sites that use Acquia:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using Acquia are from the United States, Brazil, and Spain.
- United States 31.4%
- Brazil 11.3%
- Spain 7.1%
- Germany 5.2%
- France 5%
- United Kingdom 4.1%
- Switzerland 3%
- Japan 2.9%
- Poland 2.8%
- Other 27.2%
Most Acquia users speak English, Portuguese, or Spanish.
- English 51.8%
- Portuguese 11.2%
- Spanish 8.6%
- German 6.3%
- French 4.2%
- Japanese 2.8%
- Italian 2.2%
- Dutch 2%
- Polish 2%
- Other 8.9%
The Acquia CDP is especially popular on .com, .com.br, and .org top-level domains.
- .com 45.9%
- .com.br 6.4%
- .org 5.6%
- .edu 3.1%
- .de 2.7%
- .net 2.3%
- .es 2.1%
- .fr 2%
- .ch 2%
- Other 27.9%
The primary market segments for websites utilizing Acquia include business, marketing and merchandising, and education and reference.
- Business 19.9%
- Marketing/Merchandising 14%
- Education/Reference 13.4%
- Internet Services 8%
- Online Shopping 7.7%
- Blogs/Wiki 4.8%
- Software/Hardware 2.9%
- Health 2.7%
- Fashion/Beauty 2.7%
- Other 23.9%
🕵️ Similar Technologies
These are some of the best Acquia alternatives.
SALESmanago
Bloomreach🆚 Compare Alternatives
Compare Acquia to…
- 🕵️ Similar CDPs
- ⭐ Market leaders
- 💡 More alternatives
- 🔎 All options
Mailchimp
Klaviyo
VWO
Emarsys💬 Frequently Asked Questions
What is the company behind Acquia?
Acquia is owned by Acquia Inc., headquartered in Boston, Massachusetts, United States.
Which country uses Acquia the most?
The majority of Acquia users are from the United States.
Who uses Acquia?
According to our data, Acquia is used on over a thousand sites, including such established ones as tommy.com,
tec.mx, and
arcelik.com.tr.
Is Acquia used on government websites?
In total, we found Acquia on 3 government sites in the United States.
Do academic institutions use Acquia?
Yes. The most notable of these are ohsu.edu,
pace.edu, and
amherst.edu. Overall, we know of 59 academic websites in the United States that use Acquia.
How does Acquia compare to its competitors?
Acquia is a fairly popular CDP, ranking ahead of 62 other customer data platforms we track.
What are the alternatives to Acquia?
Alternatives and possible competitors to Acquia may include Synerise,
Adobe Experience Platform, and 
Salesforce Marketing Cloud.
👉 See Also
- ✨ Related technologies
- 💼 All technologies from Acquia
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,606,256 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.