🆚 Acquia vs. Emarsys
- 📈 Acquia is twice as popular as Emarsys.
- 🌎 Acquia is more popular in the United States, Brazil, and Spain.
- 🌍 Emarsys is more popular in Germany, Australia, and Austria.
Acquia
EmarsysType
About
Acquia is a digital experience platform (DXP) that helps organizations build, manage, and optimize websites, applications, and content-rich digital experiences.
It includes a content management system built on 
Drupal, a customer data platform with personalization and behavior-based segmentation, marketing automation and campaign tools, multi-site and multi-domain management, and integration-ready APIs for extensibility.
SAP Emarsys is a cloud-based omnichannel marketing and customer engagement platform that automates personalized campaigns across email, web, mobile, SMS, digital advertising, and commerce channels.
It combines customer data management, AI-driven personalization, predictive segmentation, loyalty and rewards management, automated lifecycle marketing, analytics, and more than 100 prebuilt marketing automation programs for retail, e-commerce, and consumer brands.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥉 Third most popular in Brazil in the Marketing Automation category.
- 🥉 Third most popular in Brazil in the CDP category.
- ⭐ 4th most popular in Brazil in the Personalization category.
- ⭐ 5th most popular in Spain in the Personalization category.
- ⭐ 5th most popular in Spain in the CDP category.
- 🥈 Second most popular in Germany in the Loyalty Management category.
- ⭐ 6th most popular in Germany in the Personalization category.
- ⭐ 6th most popular in Germany in the CDP category.
- ⭐ 6th most popular in the United States in the Loyalty Management category.
- ⭐ 6th most popular in the United Kingdom in the Loyalty Management category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Adobe Experience Platform
Salesforce Marketing Cloud
SALESmanago
Bloomreach🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,604,716 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.