🆚 AdaptMX vs. Criteo
- 📈 Criteo is much more popular than AdaptMX.
- 🌍 Criteo is more popular in all countries.
- ⭐ AdaptMX is particularly popular in Canada.
Type
About
AdaptMX is a digital advertising platform that provides ad targeting and optimization software for brands, agencies, DSPs, SSPs, and publishers.
It provides adaptive creative templates for display, video, and native advertising, an intelligence engine that processes contextual and identity signals, privacy-first targeting for cookieless environments, and a Prebid.js adapter for web supply partners.
Criteo is a French performance advertising platform focused on commerce media and retargeting.
Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.
Headquarters
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥉 Third most popular in Korea in the Advertising category.
- ⭐ 4th most popular in Turkey in the Advertising category.
- ⭐ 6th most popular in France in the Advertising category.
- ⭐ 7th most popular in Italy in the Advertising category.
- ⭐ 7th most popular in Spain in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
AdaptMX






