🆚 Adobe Advertising vs. Equativ
- 📈 Adobe Advertising is three times more popular than Equativ.
- 🌎 Adobe Advertising is more popular in the United States, the United Kingdom, and Germany.
- 🌍 Equativ is more popular in Spain, Turkey, and Indonesia.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
Adobe Advertising is a cross-channel platform that offers brands the ability to plan, buy, manage, measure, analyze and optimize display, video, native, mobile, audio, search and connected TV advertising campaigns.
Equativ offers a comprehensive suite of buy-side and sell-side ad tech solutions, including its own independent ad server, SSP and buyer tools.
Headquarters
San Jose, California, United States
Paris, France
Categories
Advertising › Rank #14
Advertising › Rank #35
Popularity
Determined by the number of sites using each technology.
Adobe Advertising technology is 2.9 times more popular than Equativ.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Adobe Advertising is more popular in the United States, the United Kingdom, and Germany, while Equativ is more popular in Spain, Turkey, and Indonesia.
United States
United Kingdom
Germany
Netherlands
France
Italy
Spain
Poland
Australia
Turkey
Awards
- ⭐ 6th most popular in Chile in the Advertising category.
- ⭐ 6th most popular in Serbia in the Advertising category.
- ⭐ 7th most popular in the Netherlands in the Advertising category.
- ⭐ 7th most popular in Argentina in the Advertising category.
- ⭐ 7th most popular in Peru in the Advertising category.
- ⭐ 8th most popular in Chile in the Advertising category.
- 🔥 12nd most popular in Finland in the Advertising category.
- 🔥 13rd most popular in Argentina in the Advertising category.
- 🔥 14th most popular in France in the Advertising category.
- 🔥 15th most popular in Poland in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Adobe Advertising is more popular among sites focused on online shopping, business, and marketing and merchandising, while Equativ is more commonly used on general news, entertainment, and blogs and wiki sites.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
General News
Finance/Banking
Health
Entertainment
Sports
Software/Hardware
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Equativ
OpenX
Amazon Ad Server