🆚 Avito vs. Wildberries

Type

Online marketplace
Online marketplace

About

Avito is a Russian online classifieds marketplace for buying and selling consumer goods, vehicles, real estate, jobs, and local services.

It provides category-based listings with in-app messaging, seller ratings, map search, delivery and payment services, employer recruitment tools, vehicle history reports, and an AI-powered recommendation system.

Wildberries is a major Russian online marketplace that sells a broad range of products including clothing, footwear, electronics, home goods, beauty items, toys, groceries, and more to millions of customers across Russia and neighbouring countries.

It features a catalogue with hundreds of thousands of sellers and millions of SKUs, a large logistics network of tens of thousands of pickup points and warehouses, and AI-enhanced search and recommendation tools.

Headquarters

Moscow, Russia
Moscow, Russia

Website

Pricing

For buyers Free ✔️
For sellers
Commission fee
(varies by product category)
2%-9%
Avito Pro 2,000+ RUB/month

Categories

Marketplaces › Rank #41
Marketplaces › Rank #33
Classified Ads › Rank #6

Popularity

Determined by the number of sites using each technology.

The Wildberries marketplace is 1.9 times more popular than Avito.
Total websites

Market share

Marketplaces

Popularity by country

Determined by the number of sites detected from each country.

Wildberries is more popular than Avito in all countries.
Russia
Belarus
United States
Ukraine
China
Armenia
Germany
United Kingdom
Georgia
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

Wildberries is more popular among sites focused on online shopping, marketing and merchandising, and business, while Avito is more commonly used on games, motor vehicles, and real estate sites.
Online Shopping
Marketing/Merchandising
Business
Fashion/Beauty
Education/Reference
Sports
Games
Recreation/Hobbies
Motor Vehicles
Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#2,674
#79,509
View more ➝
Name
Rank
#1,824
#20,209
#22,929
#24,553
View more ➝

See also

🗃️ About This Data