🆚 Ozon vs. Wildberries

Type

Online marketplace
Online marketplace

About

Ozon is a large Russian online marketplace that operates a multi-category e-commerce platform connecting consumers with third-party sellers and its own retail offerings.

It provides sales across electronics, fashion, groceries, home goods, and media, supported by an in-house fulfillment and delivery network, seller analytics and advertising tools, payment and installment services, express delivery options, and additional verticals such as travel and digital services.

Wildberries is a major Russian online marketplace that sells a broad range of products including clothing, footwear, electronics, home goods, beauty items, toys, groceries, and more to millions of customers across Russia and neighbouring countries.

It features a catalogue with hundreds of thousands of sellers and millions of SKUs, a large logistics network of tens of thousands of pickup points and warehouses, and AI-enhanced search and recommendation tools.

Headquarters

Moscow, Russia
Moscow, Russia

Website

Categories

Marketplaces › Rank #17
Marketplaces › Rank #25

Popularity

Determined by the number of sites using each technology.

The Ozon marketplace is 1.4 times more popular than Wildberries.
Total websites

Market share

Marketplaces

Popularity by country

Determined by the number of sites detected from each country.

Ozon is more popular in Russia, China, and the United States, while Wildberries is more popular in Belarus and Armenia.
Russia
Belarus
China
United States
Kazakhstan
Germany
United Kingdom
Ukraine
Armenia
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

Ozon is more popular among sites focused on marketing and merchandising, business, and education and reference, while Wildberries is more commonly used on online shopping, software and hardware, and recreation and hobbies sites.
Marketing/Merchandising
Online Shopping
Business
Fashion/Beauty
Education/Reference
Blogs/Wiki
Software/Hardware
Internet Services
Recreation/Hobbies
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,445
#2,397
#14,199
#20,209
#21,032
View more ➝
Name
Rank
#1,824
#20,209
#22,929
#24,553
View more ➝

See also

🗃️ About This Data