🆚 Boltive vs. DoubleVerify

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Boltive (formerly Ad Lightning) protects brands, publishers, and platforms from ad security and compliance violations. It uses AI-driven scanning, malware detection, and real-time monitoring to detect and block malicious or unwanted ads, including those that violate brand safety or run ads with inappropriate content.

It also includes tools like Privacy Guard, which audits consent management systems (CMPs), checks whether opt-in/opt-out signals are honored, detects unauthorized data sharing downstream in the ad supply chain, supports measurement across both web and mobile apps, and detects issues like poor ad performance, blank slots, slow loading, or ads that hurt user experience.

DoubleVerify is a software platform for digital advertising measurement, verification, and analytics that helps advertisers evaluate media quality, detect fraud, and assess campaign performance across web, mobile, social, and connected TV environments.

It verifies ad viewability and brand suitability, detects invalid and bot-generated traffic, analyzes ad placement context and attention metrics, provides pre-bid avoidance and post-bid measurement, and delivers campaign reporting through the DV Pinnacle analytics platform.

Headquarters

Kirkland, Washington, United States
New York, United States

Website

Pricing

Free version ❌
Custom

Categories

Advertising › Rank #103
Advertising › Rank #74
Fraud Prevention › Rank #18
Fraud Prevention › Rank #13

Popularity

Determined by the number of sites using each technology.

DoubleVerify advertising technology is 2.2 times more popular than Boltive.
Total websites

Market share

Advertising
Fraud Prevention

Popularity by country

Determined by the number of sites detected from each country.

DoubleVerify is more popular in Turkey, Germany, and the United Kingdom, while Boltive is more popular in the United States and Japan.
United States
Turkey
Germany
United Kingdom
Russia
Japan
Indonesia
Czech Republic
Canada
Hungary

Awards

Popularity by domain category

Determined by the number of sites in each category.

DoubleVerify is more popular among sites focused on sports, blogs and wiki, and entertainment, while Boltive is more commonly used on general news and public information sites.
General News
Sports
Blogs/Wiki
Entertainment
Health
Business
Marketing/Merchandising
Online Shopping
Public Information
Recreation/Hobbies

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#327
View more ➝
Name
Rank
#123
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.