🆚 Facebook vs. Instagram
Compare technologies based on real-world usage data *- 📈 Facebook is slightly more popular than Instagram.
- 🌎 Facebook is more popular in the United States, Germany, and the United Kingdom.
- 🌍 Instagram is more popular in Indonesia, Iran, and Korea.
Facebook
InstagramType
Social media platform
Social media platform
About
Facebook is a social media platform owned by Meta.
Instagram is a photo and video-sharing social media platform owned by Meta.
Headquarters
Menlo Park, California, United States
Menlo Park, California, United States
Pricing
Free ✔️
Free ✔️
Categories
Social Media › Rank #1
Social Media › Rank #2
Popularity
Determined by the number of sites using each technology.
The Facebook social media platform is 1.4 times more popular than Instagram.
Total websites
Market share
Social Media
Popularity by country
Determined by the number of sites detected from each country.
Facebook is more popular in the United States, Germany, and the United Kingdom, while Instagram is more popular in Indonesia, Iran, and Korea.
United States
Germany
United Kingdom
Italy
Japan
Canada
Spain
Australia
France
Netherlands
Awards
- 🥇 Most popular in the United States in the Social Media category.
- 🥇 Most popular in Germany in the Social Media category.
- 🥇 Most popular in the United Kingdom in the Social Media category.
- 🥇 Most popular in Italy in the Social Media category.
- 🥇 Most popular in Australia in the Social Media category.
- 🥇 Most popular in Indonesia in the Social Media category.
- 🥇 Most popular in Iran in the Social Media category.
- 🥇 Most popular in Korea in the Social Media category.
- 🥇 Most popular in Chile in the Social Media category.
- 🥇 Most popular in Belarus in the Social Media category.
Popularity by domain category
Determined by the number of sites in each category.
Facebook is more popular among sites focused on business, online shopping, and education and reference, while Instagram is more commonly used on sports and politics and opinion sites.
Business
Online Shopping
Education/Reference
Blogs/Wiki
Travel
Internet Services
Entertainment
Health
General News
Non-Profit/Advocacy/NGO
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Meta company profileData updated
* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.
When interpreting and using the results, please read our methodology and disclaimer.