🆚 Google Optimize vs. Oracle Moat

Statistics based on 3.5M+ analyzed websites. About this data
Google Optimize
Oracle Moat

Type

Legacy technology
Legacy technology

About

Google Optimize was a free website optimization tool integrated with Google Ads that enabled A/B, multivariate, and redirect landing page testing. It was discontinued in September 2023.

A measurement and marketing analytics suite designed to measure media performance across digital and TV advertising campaigns.

Headquarters

Mountain View, California, United States
Austin, Texas, United States

Website

optimize.google.com
oracle.com/advertising/ #396

Categories

Legacy › Rank #21
Legacy › Rank #36

Popularity

Determined by the number of sites using each technology.

Google Optimize legacy technology is 2.7 times more popular than Oracle Moat.
Total websites

Market share

Legacy

Popularity by country

Determined by the number of sites detected from each country.

Google Optimize is more popular in the United States, the United Kingdom, and the Netherlands, while Oracle Moat is more popular in Turkey, Thailand, and Singapore.
United States
United Kingdom
Netherlands
Germany
Japan
Turkey
Australia
France
Brazil
Canada

Awards

Popularity by domain category

Determined by the number of sites in each category.

Google Optimize is more popular among sites focused on business, online shopping, and marketing and merchandising, while Oracle Moat is more commonly used on general news and government and military sites.
Business
Online Shopping
Marketing/Merchandising
Finance/Banking
Internet Services
Health
Fashion/Beauty
Education/Reference
Software/Hardware
General News

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#84
#247
#301
#339
#358
View more ➝
Name
Rank
#39
#78
#81
#120
#123
View more ➝

See also

🗃️ About This Data