🆚 Kit vs. ZoomInfo Intent
- 📈 Kit is much more popular than ZoomInfo Intent.
- 🌎 Kit is more popular in the United States, the United Kingdom, and Canada.
- 🌍 ZoomInfo Intent is more popular in China, the Czech Republic, and Israel.
Statistics based on 3.7M+ analyzed websites. About this data
Type
Email marketing platform
Lead generation tool
About
Kit (formerly ConvertKit) is an email marketing and creator-focused platform that helps creators build and monetize their audiences.
It offers tagging and segmentation of subscribers, landing pages and opt-in forms, a visual automation builder for workflows, and tools for selling digital products, subscriptions, and paid newsletters.
ZoomInfo Intent helps sales teams get ahead of the competition by targeting prospects when they're most likely to buy.
Headquarters
Boise, Idaho, United States
Vancouver, Washington, United States
Pricing
Free version ✔️ Free for newsletters with up to 10,000 subscribers, includes Kit branding
Creator
1K subscribers $39/month
3K subscribers $59/month
5K subscribers $89/month
10K subscribers $139/month
25K subscribers $199/month
Creator Pro
1K subscribers $79/month
3K subscribers $99/month
5K subscribers $139/month
10K subscribers $189/month
25K subscribers $279/month
Free version ❌
Custom
Categories
Email Marketing › Rank #10
Marketing Automation › Rank #7
Lead Generation › Rank #2
Lead Generation › Rank #37
Popularity
Determined by the number of sites using each technology.
The Kit email marketing platform is 11 times more popular than ZoomInfo Intent.
Total websites
Market share
Lead Generation
Popularity by country
Determined by the number of sites detected from each country.
Kit is more popular in the United States, the United Kingdom, and Canada, while ZoomInfo Intent is more popular in China, the Czech Republic, and Israel.
United States
United Kingdom
Canada
Australia
Germany
Netherlands
France
India
Poland
Spain
Awards
- ⭐ 7th most popular in the United Kingdom in the Marketing Automation category.
- ⭐ 7th most popular in Canada in the Marketing Automation category.
- ⭐ 8th most popular in Canada in the Email Marketing category.
- ⭐ 9th most popular in the United States in the Email Marketing category.
- ⬆️ 28th most popular in the United States in the Lead Generation category.
Popularity by domain category
Determined by the number of sites in each category.
Kit is more popular among sites focused on blogs and wiki, marketing and merchandising, and recreation and hobbies, while ZoomInfo Intent is more commonly used on business, software and hardware, and finance and banking sites.
Blogs/Wiki
Business
Marketing/Merchandising
Recreation/Hobbies
Education/Reference
Restaurants
Real Estate
Internet Services
Software/Hardware
Online Shopping
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,718,585 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Kit

