🆚 Mailjet vs. Yotpo

Compare technologies based on real-world usage data *

Type

Email marketing platform
Loyalty management platform

About

Mailjet is a cloud-based, all-in-one email service provider (ESP) that allows you to send both transactional and marketing email campaigns.

Yotpo is a cloud-based e-commerce marketing platform that helps online brands manage SMS and email marketing, customer reviews, loyalty and referral programs, and subscriptions in an integrated suite.

It provides tools to collect and display reviews, trigger automated SMS and email flows based on customer behavior, build rewards and referral programs to increase repeat purchases, manage recurring subscriptions and notifications, and segment audiences for targeted campaigns.

The platform integrates with over 180 third-party systems, including major e-commerce platforms such as Shopify, BigCommerce, Magento, WooCommerce, and Salesforce Commerce Cloud.

Headquarters

Paris, France
New York, United States

Website

Pricing

Free version ✔️6,000 emails/month, 200 emails per day
Essential
(15K+ emails)
$17+/month
Premium
(15K+ emails)
$27+/month
Emails
Free version ✔️Up to 10,000 emails per month
20K$15/month
30K$30/month
50K$60/month
100K$135/month
500K$535/month
Price per SMS$0.0072 + carrier fees
Loyalty & Referrals
Free version ✔️
Pro$199+/month
Premium$799+/month
Reviews & UGC
Starter$15+/month
Pro$169+/month
Premium$699+/month

Categories

Email Marketing › Rank #19
Email Marketing › Rank #6
Loyalty Management › Rank #1
Customer Reviews › Rank #7

Popularity

Determined by the number of sites using each technology.

The Yotpo loyalty management platform is 4 times more popular than Mailjet.
Total websites

Market share

Email Marketing

Popularity by country

Determined by the number of sites detected from each country.

Yotpo is more popular in the United States, the United Kingdom, and Australia, while Mailjet is more popular in France, Germany, and Belgium.
United States
France
United Kingdom
Australia
Germany
Canada
Netherlands
Spain
Japan
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Yotpo is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while Mailjet is more commonly used on education and reference, travel, and non-profit, advocacy and NGO sites.
Online Shopping
Fashion/Beauty
Marketing/Merchandising
Business
Health
Sports
Blogs/Wiki
Entertainment
Education/Reference
Recreation/Hobbies

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#12,451
#13,082
View more ➝
Name
Rank
#5,429
#6,612
#7,148
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.