🆚 Microsoft Advertising vs. Yahoo! Japan Retargeting

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Microsoft Advertising is a pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.

It supports keyword-based search campaigns, native and display ads, LinkedIn profile targeting for professional attributes, automated bidding strategies, and offline and online conversion tracking via the Universal Event Tracking tag.

Yahoo! Japan Retargeting allows your Search Ads to be displayed for the users who have visited your site and then searched the products or services relevant to your Ads on the search engine.

Headquarters

Redmond, Washington, United States
Tokyo, Japan

Website

Categories

Advertising › Rank #6
Advertising › Rank #50

Popularity

Determined by the number of sites using each technology.

Microsoft Advertising technology is 24 times more popular than Yahoo! Japan Retargeting.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Advertising is more popular in the United States, the United Kingdom, and Germany, while Yahoo! Japan Retargeting is more popular in Japan and Saint Pierre and Miquelon.
United States
United Kingdom
Germany
Japan
France
Netherlands
Australia
Canada
Spain
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Microsoft Advertising is more popular than Yahoo! Japan Retargeting in all market segments.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Travel
Finance/Banking
Internet Services
Software/Hardware
Health
General News

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#1,103
View more ➝

See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.