🆚 mParticle vs. Rudderstack

Type

Customer data platform
Customer data platform

About

mParticle is an AI-driven customer data platform that simplifies the collection and connection of user data to hundreds of vendors, eliminating the need to manage multiple integrations.

RudderStack is a warehouse-native, developer-focused customer data platform available in open-source and cloud editions that routes event and profile data into a company's own data warehouse or data lake instead of storing it on the vendor's servers.

It provides SDKs for collecting data from web, mobile, and backend sources, real-time streaming to over 200 destinations, in-pipeline JavaScript/Python transformations, identity resolution, reverse ETL for activating warehouse data, and tools for schema monitoring, governance and debugging.

Headquarters

New York, United States
San Francisco, California, United States

Website

Pricing

Value-based
Free version ✔️ Open source
Cloud
Free version ✔️ 1M monthly events
Starter
(3M+ events)
$550+/month

Categories

CDP › Rank #33
CDP › Rank #8

Popularity

Determined by the number of sites using each technology.

The Rudderstack CDP is 15 times more popular than mParticle.
Total websites

Market share

CDP

Popularity by country

Determined by the number of sites detected from each country.

Rudderstack is more popular in the United States, Indonesia, and the United Kingdom, while mParticle is more popular in the United Arab Emirates and Kuwait.
United States
Indonesia
United Kingdom
Canada
Australia
France
Germany
India
Brazil
Switzerland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Rudderstack is more popular among sites focused on marketing and merchandising, business, and online shopping, while mParticle is more commonly used on restaurants and Internet radio and TV sites.
Marketing/Merchandising
Business
Online Shopping
Blogs/Wiki
Health
Education/Reference
Entertainment
Internet Services
Sports
Fashion/Beauty

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#544
#1,229
View more ➝

See also

🗃️ About This Data