🆚 Omnisend vs. Zoho Marketing Automation

Compare technologies based on real-world usage data *

Type

Marketing automation platform
Marketing automation platform

About

Omnisend is a marketing automation platform designed specifically for e-commerce businesses to manage email, SMS, and push-notification campaigns from a unified interface.

It offers a drag-and-drop email and SMS campaign builder, dynamic customer segmentation based on behavior or purchase history, pre-built automation workflows like abandoned-cart recovery or welcome series, real-time analytics, and integrates with major e-commerce platforms such as Shopify, BigCommerce, WooCommerce, Wix, PrestaShop, Ecwid, and nopCommerce.

A multichannel marketing automation software that helps marketers attract, engage, and convert audiences into customers.

Headquarters

London, United Kingdom
Chennai, India

Website

Pricing

Free version ✔️250 contacts, 500 emails, 500 web pushes per month
Standard
(1,000+ contacts)
$20+/month
Pro
(2,500+ contacts)
$59+/month
Price per SMS
USA$0.015
Canada$0.025
UK$0.082
Germany$0.15
Free version ❌
Standard$19/month
Professional$29/month
Enterprise$59/month

Categories

Marketing Automation › Rank #11
Marketing Automation › Rank #39
Push Notifications › Rank #5

Popularity

Determined by the number of sites using each technology.

The Omnisend marketing automation platform is 7 times more popular than Zoho Marketing Automation.
Total websites

Market share

Marketing Automation

Popularity by country

Determined by the number of sites detected from each country.

Omnisend is more popular in the United States, the United Kingdom, and Lithuania, while Zoho Marketing Automation is more popular in Singapore, Panama, and Ecuador.
United States
United Kingdom
Lithuania
Australia
India
Germany
Canada
France
Italy
Japan

Awards

Popularity by domain category

Determined by the number of sites in each category.

Omnisend is more popular among sites focused on online shopping, marketing and merchandising, and business, while Zoho Marketing Automation is more commonly used on software and hardware sites.
Online Shopping
Marketing/Merchandising
Business
Fashion/Beauty
Software/Hardware
Internet Services
Blogs/Wiki
Health
Sports
Recreation/Hobbies

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#7,673
#26,289
View more ➝
Name
Rank
#26,194
#42,180
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.