🆚 optAd360 vs. Publift

Type

Advertising technology
Advertising technology

About

OptAd360 is a Polish programmatic advertising platform that uses artificial intelligence to monetize websites, mobile apps, games, and video content.

It provides a one-tag AI engine, Ad Mapper for page-specific ad layouts, Revenue Booster for high-CPM placements, and a Recovery Tool for unsold impressions.

Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.

It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.

Headquarters

Wrocław, Poland
Dublin, Ireland

Website

Pricing

Revenue share 80%

Categories

Advertising › Rank #88
Advertising › Rank #104

Popularity

Determined by the number of sites using each technology.

OptAd360 advertising technology is 1.5 times more popular than Publift.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

optAd360 is more popular in Poland, Turkey, and Ukraine, while Publift is more popular in Australia, the United States, and Germany.
Poland
Turkey
Australia
United States
Germany
France
Ukraine
Korea
United Kingdom
Portugal

Awards

Popularity by domain category

Determined by the number of sites in each category.

optAd360 is more popular among sites focused on general news, blogs and wiki, and business, while Publift is more commonly used on entertainment, public information, and games sites.
General News
Entertainment
Blogs/Wiki
Public Information
Business
Games
Sports
Marketing/Merchandising
Education/Reference
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,861
#2,489
#3,030
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Name
Rank
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See also

🗃️ About This Data