🆚 Magnite vs. Publift
- 📈 Magnite is much more popular than Publift.
- 🌎 Magnite is more popular in the United States, the United Kingdom, and Germany.
- 🌍 Publift is more popular in Australia, Egypt, and Thailand.
Type
About
Magnite is an omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.
It combines Rubicon's programmatic exchange capability with Telaria's connected-TV expertise to enable publishers to monetize across CTV, display, video, mobile, and audio formats.
Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.
It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⭐ 10th most popular in Sweden in the Advertising category.
- 🔥 12nd most popular in Canada in the Advertising category.
- 🔥 13rd most popular in Turkey in the Advertising category.
- 🔥 15th most popular in the Czech Republic in the Advertising category.
- 🔥 16th most popular in the United Kingdom in the Advertising category.
- ⬆️ 21st most popular in Australia in the Advertising category.
- ⬆️ 41st most popular in France in the Advertising category.
- ⬆️ 50th most popular in Germany in the Advertising category.
- ⬆️ 85th most popular in the United Kingdom in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
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