🆚 Substack vs. Tumblr (Hosted)
- 📈 Substack is much more popular than Tumblr (Hosted).
- 🌎 Substack is more popular in the United States, the United Kingdom, and Italy.
- 🌍 Tumblr (Hosted) is more popular in Liechtenstein and Cambodia.
Statistics based on 3.6M+ analyzed websites. About this data
Substack
Tumblr (Hosted)Type
Social media platform
Blogging platform
About
Substack is an online publishing and social platform that enables writers and journalists to create subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers.
It provides email newsletter distribution, a web-based archive, built-in payment processing, and audience analytics, and includes social features such as recommendations, comments, and a Notes feed for short-form posts and discovery.
HTML
CSSHeadquarters
San Francisco, California, United States
San Francisco, California, United States
Pricing
For writers
Platform fee 10%
Payment processing
Billing fee 0.7%
Credit card fee 2.9% + $0.30 per transaction fee
For readers
Most content Free ✔️
Paid subscriptions Varies by writer
Free version ✔️
Premium $6.99/month
Categories
Social Media › Rank #29
Subscriptions › Rank #4
Email Marketing › Rank #9
Blogging Platforms › Rank #5
Blogging Platforms › Rank #6
Popularity
Determined by the number of sites using each technology.
The Substack social media platform is 7 times more popular than Tumblr (Hosted).
Total websites
Market share
Blogging Platforms
Popularity by country
Determined by the number of sites detected from each country.
Substack is more popular in the United States, the United Kingdom, and Italy, while Tumblr (Hosted) is more popular in Liechtenstein and Cambodia.
United States
United Kingdom
Italy
Canada
France
Germany
Spain
Brazil
Netherlands
Australia
Awards
- 🥉 Third most popular in the United Kingdom in the Blogging Platforms category.
- 🥉 Third most popular in Italy in the Blogging Platforms category.
- 🥉 Third most popular in Italy in the Subscriptions category.
- 🥉 Third most popular in Canada in the Blogging Platforms category.
- 🥉 Third most popular in the Netherlands in the Blogging Platforms category.
- ⭐ 6th most popular in the United States in the Blogging Platforms category.
Popularity by domain category
Determined by the number of sites in each category.
Substack is more popular than Tumblr (Hosted) in all market segments.
Blogs/Wiki
Business
Entertainment
Marketing/Merchandising
Education/Reference
General News
Sports
Politics/Opinion
Online Shopping
Technical/Business Forums
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Patreon
Medium
Brevo
Beehiiv
WordPress.com
Blogger🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,603,958 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.