⚡ Email Marketing in Uruguay

Email marketing is a digital communication method used by organizations to send promotional messages such as campaigns, product announcements, and special offers to recipients.

Uruguay is a South American country with a population of over 3.4 million people.

According to our research, email marketing platforms are detected on 6.8% of websites from Uruguay.

Statistics based on 2K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top email marketing platforms in Uruguay in 2026, based on market share.

The most popular is Mailchimp, which dominates the market with an overwhelming 59.4% share.
It is followed by OneSignal with 15.9% and Brevo with 8%.

Mailchimp 59.4%
OneSignal 15.9%
Brevo 8%
Klaviyo 5.1%
Privy 5.1%
ActiveCampaign 1.4%
BDOW! 1.4%
MailerLite 0.7%
Icegram Express 0.7%
Dotdigital 0.7%
Kit 0.7%
SendGrid 0.7%
MailOptin 0.7%
MailUp 0.7%

🚀 Highlights

Here is a list of the top platforms that are more popular in Uruguay than worldwide.
Differences between global and country rankings are shown in parentheses.

2. OneSignal ^(-1)
3. Brevo ^(-3)
5. Privy ^(-13)
6. ActiveCampaign ^(-2)
7. BDOW! ^(-8)
9. Icegram Express ^(-4)
10. Dotdigital ^(-7)
12. SendGrid ^(-37)
13. MailOptin ^(-11)
14. MailUp ^(-28)

✨ Best Email Marketing Platforms

Below is a more detailed list of 15 email marketing platforms used on sites from Uruguay, ranked by their market share.

Rank	Name	Market share
1	Mailchimp Atlanta, Georgia, United States A marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails. Free$13+/month	59.4%
2	OneSignal San Mateo, California, United States An omnichannel customer engagement platform that allows businesses to send push notifications, emails, SMS, in-app messages, and live updates across web and mobile. Free$19+/month	15.9%
3	Brevo Paris, France A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface. Free$9+/month	8%
4	Klaviyo Boston, Massachusetts, United States A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database. Free$45+/month	5.1%
5	Privy Boston, Massachusetts, United States An email and SMS marketing platform for e-commerce merchants that also provides onsite conversion tools such as popups, spin-to-win wheels, banners and free shipping bars. $30+/month	5.1%
6	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	1.4%
7	BDOW! Chandler, Arizona, United States A website pop-up and form tool for building engaged email lists using overlays, embedded forms, and other list-gathering widgets. Free$15+/month	1.4%
8	MailerLite San Francisco, California, United States An email marketing platform that helps clients collect email addresses, build mailing lists, and create, send, and track email campaigns. Free$10+/month	0.7%
9	Icegram Express Covina, California, United States A privacy-focused email marketing and newsletter plugin for WordPress and WooCommerce. FreeOpen source$129+/year	0.7%
10	Dotdigital London, United Kingdom A marketing automation platform that enables users to automate campaigns across email, SMS, and other channels while delivering personalized, dynamic messages and tracking campaign performance in real time. $$$	0.7%
11	Kit Boise, Idaho, United States An email marketing and creator-focused platform that helps creators build and monetize their audiences. Free$39+/month	0.7%
12	SendGrid San Francisco, California, United States An email marketing platform that provides email API and SMTP service for developers and email campaigns for marketers. $19.95+/month	0.7%
13	MailOptin Sheridan, Wyoming, United States A WordPress email marketing and lead generation plugin that helps website owners capture subscribers, automate email communications, and grow mailing lists directly from WordPress. Free$99+/year	0.7%
14	MailUp Pesaro, Italy An Italian multi-channel marketing system for managing email and SMS marketing campaigns. €19+/month	0.7%
15	Mailmunch San Francisco, California, United States A lead generation and email marketing platform that helps businesses capture website visitors through forms, popups, landing pages, and opt-in campaigns. $19.99+/month	0.7%

👉 See Also

🌎 Email Marketing in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 2,025 websites from Uruguay.
We currently track the presence of 64 email marketing platforms across the web.
Of these, 15 were detected on websites from Uruguay.
Statistics were last calculated on June 20, 2026.
For more details, see our methodology and disclaimer.