⚡ Online Marketplaces in Poland
Online marketplace platforms allow individuals and businesses to sell products or services through a shared website or application.
These platforms handle essential tasks such as product listing, payment processing, order tracking, and customer communication, making it easier for sellers to reach a wide audience.
They often specialize in specific categories, such as physical goods (Amazon, eBay), digital products (Envato Market, Gumroad), handmade or custom items (Etsy, Redbubble), home services (Angi, Houzz), or regional e-commerce (Shopee, Rakuten Ichiba).
According to our data, online marketplaces are detected on 1.9% of websites from Poland.
⭐ Most Popular in 2025
The following chart shows the top marketplaces in Poland in 2025, based on market share.
The most popular is Ceneo with a substantial share of 58.4%, followed by
Allegro with 34.2% and
Amazon with 3.7%.
Ceneo 58.4%
Allegro 34.2%
Amazon 3.7%
Etsy 2.8%
Envato Market 2.5%
eBay 1.3%
ArtStation 0.8%
Gumroad 0.7%
Zazzle 0.5%
Heureka.cz 0.5%
Lazada 0.4%
Redbubble 0.4%
Houzz 0.3%
Zalando 0.3%
Heureka.sk 0.3%
🚀 Highlights
Here is a list of the top marketplaces that are more popular in Poland than worldwide.
Differences between global and country rankings are shown in parentheses.
- 1.
Ceneo (-22)
- 2.
Allegro (-24)
- 5.
Envato Market (-5)
- 7.
ArtStation (-17)
- 8.
Gumroad (-6)
- 9.
Zazzle (-12)
- 10.
Heureka.cz (-3)
- 12.
Redbubble (-5)
- 14.
Zalando (-42)
- 15.
Heureka.sk (-10)
✨ Best Marketplaces
Below is a more detailed list of all marketplaces used on sites from Poland, ranked by their market share.
Data updated
👉 See Also
- 🔗 Links