⚡ Online Marketplaces in Poland

Online marketplace platforms allow individuals and businesses to sell products or services through a shared website or application.

These platforms handle essential tasks such as product listing, payment processing, order tracking, and customer communication, making it easier for sellers to reach a wide audience.

They often specialize in specific categories, such as physical goods (Amazon, eBay), digital products (Envato Market, Gumroad), handmade or custom items (Etsy, Redbubble), home services (Angi, Houzz), or regional e-commerce (Shopee, Rakuten Ichiba).

According to our data, online marketplaces are detected on 1.9% of websites from Poland.

⭐ Most Popular in 2025

The following chart shows the top marketplaces in Poland in 2025, based on market share.

The most popular is Ceneo with a substantial share of 58.4%, followed by Allegro with 34.2% and Amazon with 3.7%.

🚀 Highlights

Here is a list of the top marketplaces that are more popular in Poland than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Marketplaces

Below is a more detailed list of all marketplaces used on sites from Poland, ranked by their market share.

RankNameMarket share
1 CeneoWrocław, Poland

A Polish online marketplace and price comparison platform.

2 AllegroPoznań, Poland

An online marketplace based in Poland.

3 AmazonSeattle, Washington, United States

A marketplace where online merchants can market and sell goods.

4 EtsyNew York, United States

A marketplace where people around the world connect to buy and sell handmade and vintage goods.

5 Envato MarketMelbourne, Victoria, Australia

A collection of niche digital marketplaces where authors can sell their products directly to customers.

6 eBaySan Jose, California, United States

A global online marketplace connecting hundreds of millions of buyers and sellers.

7 ArtStationCary, North Carolina, United States

A portfolio website for individual artists and small/micro studios (typically individual freelance) to host their portfolios.

8 GumroadSan Francisco, California, United States

An online marketplace for creators and digital entrepreneurs.

9 ZazzleRedwood City, California, United States

A custom products marketplace where designers sell their art and manufacturers showcase their customizable products.

10 Heureka.czPrague, Czech Republic

A Czech online marketplace and price comparison platform.

11 LazadaSingapore

An Asian e-commerce platform that operates in Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.

12 RedbubbleMelbourne, Victoria, Australia

An online marketplace for independent artists and designers to showcase and sell their work.

13 HouzzPalo Alto, California, United States

An online platform and marketplace that connects homeowners with home improvement professionals.

14 ZalandoBerlin, Germany

A European online retailer specializing in shoes, fashion, and beauty products.

15 Heureka.skPrague, Czech Republic

A Slovak online marketplace and price comparison platform.

16 WeddingWireChevy Chase, Maryland, United States

A vendor marketplace connecting engaged couples with local wedding professionals.

17 BolUtrecht, Netherlands

A Dutch online marketplace primarily operating in the Netherlands and Belgium.

18 MiraklParis, France

A SaaS marketplace platform that enables companies to launch and manage their marketplace and drop-ship business.

19 The KnotChevy Chase, Maryland, United States

A wedding vendor marketplace that connects couples with more than 200,000 local wedding professionals.

20 AliExpressHangzhou, China

A China-based global retail marketplace owned by Alibaba Group.

21 Best BuyRichfield, Minnesota, United States

A large American consumer electronics retailer.

22 Fine Art AmericaSanta Monica, California, United States

An online marketplace for buying and selling original art, home decor, apparel, and a print-on-demand service.

23 BarkLondon, United Kingdom

An online marketplace that connects customers with local and online professionals.

Data updated

👉 See Also

When interpreting and using the results, please read our methodology and disclaimer.