⚡ Push Notifications in China

Push notifications are brief, targeted messages sent directly to a user's device from an application or website. Push notification platforms provide the infrastructure to create, send, and manage such notifications across various operating systems and browsers.

China is an East Asian country with a population of around 1.4 billion people.

According to our data, push notification platforms are detected on 13.8% of websites from China.

Statistics based on 83K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top push notification platforms in China in 2026, based on market share.

The most popular is Baidu Cloud Push, which dominates the market with an overwhelming 97.7% share.
It is followed by Klaviyo with 1.1% and Salesforce Marketing Cloud with 0.4%.

Baidu Cloud Push 97.7%
Klaviyo 1.1%
Salesforce Marketing Cloud 0.4%
Omnisend 0.3%
OneSignal 0.3%
Firebase Cloud Messaging 0.1%
PushOwl 0.07%
WonderPush 0.06%
Pusher 0.03%
PushEngage 0.03%
Webpushr 0.02%
iZooto 0.009%
Iterable 0.009%
SendPulse 0.009%

🚀 Highlights

Here is a list of the top platforms that are more popular in China than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Baidu Cloud Push ^(-1)
3. Salesforce Marketing Cloud ^(-1)
4. Omnisend ^(-1)
7. PushOwl ^(-4)
10. PushEngage ^(-5)
12. iZooto ^(-1)
13. Iterable ^(-15)
15. Customer.io ^(-3)

✨ Best Push Notification Platforms

Below is a more detailed list of 15 push notification platforms used on sites from China, ranked by their market share.

Rank	Name	Market share
1	Baidu Cloud Push Beijing, China A cloud-based service from China that enables developers to send push notifications to mobile devices. Free	97.7%
2	Klaviyo Boston, Massachusetts, United States A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database. Free$45+/month	1.1%
3	Salesforce Marketing Cloud San Francisco, California, United States A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI. $25+/user/month	0.4%
4	Omnisend London, United Kingdom A marketing automation platform designed specifically for e-commerce businesses to manage email, SMS, and push-notification campaigns from a unified interface. Free$20+/month	0.3%
5	OneSignal San Mateo, California, United States An omnichannel customer engagement platform that allows businesses to send push notifications, emails, SMS, in-app messages, and live updates across web and mobile. Free$19+/month	0.3%
6	Firebase Cloud Messaging Mountain View, California, United States A cross-platform messaging service that lets developers send push notifications or data messages to users on Android, iOS, and web apps at no cost. Free	0.1%
7	PushOwl Paris, France An omnichannel marketing application for Shopify that enables merchants to engage customers through web push notifications alongside email and SMS messaging. Free$19+/month	0.07%
8	WonderPush Paris, France A push notifications platform for web and mobile that offers fast delivery, GDPR compliance and full-featured messaging starting at €1 per month. €1+/month	0.06%
9	Pusher London, United Kingdom A platform that allows developers to build applications with different real-time needs such as push notifications and pub/sub messaging. Free$29+/month	0.03%
10	PushEngage West Palm Beach, Florida, United States A mobile and web push notification platform that helps businesses engage users in real time, driving repeat visits and conversions. Free$19+/month	0.03%
11	Webpushr San Jose, California, United States A web push notification platform that enables websites to send browser-based push notifications to their users. Free$29+/month	0.02%
12	iZooto Noida, Uttar Pradesh, India A user engagement and retention platform that enables marketers to send personalized browser push notifications. Free$85+/month	0.009%
13	Iterable San Francisco, California, United States A complete cross-channel customer engagement platform that supports email, SMS, in-app messaging, and push notifications. $$$	0.009%
14	SendPulse New York, United States A multichannel marketing automation platform that specializes in email marketing, SMS campaigns, chatbots, and web push notifications. Free$15+/month	0.009%
15	Customer.io Beaverton, Oregon, United States A multi-product customer engagement platform that creates personalized customer journeys that engage, convert, and scale. $100+/month	0.009%

👉 See Also

🌎 Push Notifications in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 83,567 websites from China.
We currently track the presence of 36 push notification platforms across the web.
Of these, 15 were detected on websites from China.
Statistics were last calculated on May 6, 2026.
For more details, see our methodology and disclaimer.