⚡ Push Notifications in China

Push notifications are brief, targeted messages sent directly to a user's device from an application or website. Push notification platforms provide the infrastructure to create, send, and manage such notifications across various operating systems and browsers.

China is an East Asian country with a population of around 1.4 billion people.

According to our data, push notification platforms are detected on 11.8% of websites from China.

Statistics based on 80K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top push notification platforms in China in 2026, based on market share.

The most popular is Baidu Cloud Push, which dominates the market with an overwhelming 96.7% share.
It is followed by Klaviyo with 1.2% and Salesforce Marketing Cloud with 0.6%.

Baidu Cloud Push 96.7%
Klaviyo 1.2%
Salesforce Marketing Cloud 0.6%
OneSignal 0.5%
Omnisend 0.5%
Firebase Cloud Messaging 0.3%
WonderPush 0.09%
Pushly 0.06%
Pusher 0.04%
iZooto 0.04%
PushEngage 0.03%
Webpushr 0.03%
PubNub 0.02%
WebEngage 0.01%
VWO Engage 0.01%

🚀 Highlights

Here is a list of the top platforms that are more popular in China than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Baidu Cloud Push ^(-2)
3. Salesforce Marketing Cloud ^(-1)
5. Omnisend ^(-1)
6. Firebase Cloud Messaging ^(-1)
8. Pushly ^(-5)
10. iZooto ^(-4)
11. PushEngage ^(-6)
13. PubNub ^(-8)
14. WebEngage ^(-8)
15. VWO Engage ^(-4)

✨ Best Push Notification Platforms

Below is a more detailed list of 21 push notification platforms used on sites from China, ranked by their market share.

Rank	Name	Market share
1	Baidu Cloud Push Beijing, China A cloud-based service from China that enables developers to send push notifications to mobile devices. Free	96.7%
2	Klaviyo Boston, Massachusetts, United States A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database. Free$45+/month	1.2%
3	Salesforce Marketing Cloud San Francisco, California, United States A cloud-based digital marketing platform designed to help brands orchestrate and automate customer engagement across email, mobile, social, web, advertising, and other channels using unified data and AI. $25+/user/month	0.6%
4	OneSignal San Mateo, California, United States An omnichannel customer engagement platform that allows businesses to send push notifications, emails, SMS, in-app messages, and live updates across web and mobile. Free$19+/month	0.5%
5	Omnisend London, United Kingdom A marketing automation platform designed specifically for e-commerce businesses to manage email, SMS, and push-notification campaigns from a unified interface. Free$20+/month	0.5%
6	Firebase Cloud Messaging Mountain View, California, United States A cross-platform messaging service that lets developers send push notifications or data messages to users on Android, iOS, and web apps at no cost. Free	0.3%
7	WonderPush Paris, France A push notifications platform for web and mobile that offers fast delivery, GDPR compliance and full-featured messaging starting at €1 per month. €1+/month	0.09%
8	Pushly Kansas City, Missouri, United States A push notification platform that helps publishers create strategies for distributing content, retaining subscribers, and growing revenue. $$$	0.06%
9	Pusher London, United Kingdom A platform that allows developers to build applications with different real-time needs such as push notifications and pub/sub messaging. Free$29+/month	0.04%
10	iZooto Noida, Uttar Pradesh, India A user engagement and retention platform that enables marketers to send personalized browser push notifications. Free$85+/month	0.04%
11	PushEngage West Palm Beach, Florida, United States A mobile and web push notification platform that helps businesses engage users in real time, driving repeat visits and conversions. Free$19+/month	0.03%
12	Webpushr San Jose, California, United States A web push notification platform that enables websites to send browser-based push notifications to their users. Free$29+/month	0.03%
13	PubNub San Francisco, California, United States A fully managed, globally distributed real-time communication platform that provides APIs for developers to build real-time web, mobile, and IoT apps. Free$98+/month	0.02%
14	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	0.01%
15	VWO Engage Delhi, India Helps users find conversion leaks, understand visitor behavior, conduct surveys, run experiments, and engage with visitors. $99+/month	0.01%
16	Airship San Francisco, California, United States A customer engagement platform that orchestrate journeys in app, on the web, and across all promotional channels like email, push, in-app and SMS. $$$	0.01%
17	SendPulse New York, United States A multichannel marketing automation platform that specializes in email marketing, SMS campaigns, chatbots, and web push notifications. Free$15+/month	0.01%
18	Iterable San Francisco, California, United States A complete cross-channel customer engagement platform that supports email, SMS, in-app messaging, and push notifications. $$$	0.01%
19	Subscribers La Jolla, California, United States A marketing and ad network that allows businesses to send web push notifications and website owners to monetize their traffic. Free$19+/month	0.01%
20	Wisepops Paris, France A lead generation and onsite marketing platform for e-commerce stores that provides popups, web push notifications, and AI-powered product recommendations. €49+/month	0.01%
21	MoEngage San Francisco, California, United States A cross-channel customer engagement platform built to help marketers and product owners analyze user behavior and deliver personalized campaigns across digital channels. $750+/month	0.01%

👉 See Also

🌎 Push Notifications in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 80,589 websites from China.
We currently track the presence of 37 push notification platforms across the web.
Of these, 21 were detected on websites from China.
Statistics were last calculated on November 2, 2026.
For more details, see our methodology and disclaimer.