⚡ Social Media in the United Arab Emirates

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

The United Arab Emirates is a Western Asian country with a population of over 10 million people.

According to our data, social media platforms are used on 69.5% of websites from the United Arab Emirates.

⭐ Most Popular in 2026

The following chart shows the top social media platforms in the United Arab Emirates in 2026, based on market share.

The most popular is Instagram with an impressive share of 77.8%, followed by Facebook with 77.2% and LinkedIn with 54.3%.

Instagram 77.8%
Facebook 77.2%
LinkedIn 54.3%
X 54%
WhatsApp 37%
TikTok 12.3%
Pinterest 10.2%
Telegram 6.7%
Snapchat 2.2%
Tumblr 0.6%
Threads 0.6%
Behance 0.6%
Linktree 0.4%
Reddit 0.4%
VK 0.4%

🚀 Highlights

Here is a list of the top platforms that are more popular in the United Arab Emirates than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Instagram ^(-1)
3. LinkedIn ^(-1)
9. Snapchat ^(-22)
10. Tumblr ^(-6)
11. Threads ^(-10)
12. Behance ^(-12)
13. Linktree ^(-13)
14. Reddit ^(-4)
17. Medium ^(-10)
20. Quora ^(-22)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 45 social media platforms used on sites from the United Arab Emirates, ranked by their market share.

Rank	Name	Market share
1	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	77.8%
2	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	77.2%
3	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	54.3%
4	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	54%
5	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	37%
6	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	12.3%
7	Pinterest San Francisco, California, United States A social media platform for sharing and categorizing images in the form of pinboards. Free	10.2%
8	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	6.7%
9	Snapchat Santa Monica, California, United States A messaging and social networking app that lets users send photos and videos ("Snaps") that disappear after being viewed by default. Free	2.2%
10	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.6%
11	Threads Menlo Park, California, United States A microblogging and social media platform from Meta. Free	0.6%
12	Behance San Jose, California, United States A platform for creative professionals around the world to showcase their own work and to discover the creative work of others. Free$9.99+/month	0.6%
13	Linktree Melbourne, Victoria, Australia A freemium social media landing page service that lets users create a single customizable page of links to all their social profiles and websites from one shareable URL. Free$5+/month	0.4%
14	Reddit San Francisco, California, United States A social news aggregation, content rating, and forum social network where content is promoted by members ("redditors") through voting. Free$5.99/month	0.4%
15	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	0.4%
16	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	0.4%
17	Medium San Francisco, California, United States An online publishing platform where writers can share articles, stories, and ideas with a wide audience. $5+/month	0.3%
18	Flickr Mountain View, California, United States A photo-sharing social network with free storage for up to 1,000 photos. Free$10.44/month	0.3%
19	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	0.3%
20	Quora Mountain View, California, United States A question-and-answer platform where users can ask questions and provide answers on a wide range of topics. Free$6.99/month	0.1%
21	Substack San Francisco, California, United States A social media platform for writers and journalists that supports subscription newsletters and monetization. Free$$$	0.09%
22	Beehiiv New York, United States A comprehensive newsletter platform designed to help creators and brands build, grow, and monetize their audiences. Free$49+/month	0.07%
23	Mastodon Berlin, Germany A decentralized social network running on independent servers and powered by Mastodon open source software. Free	0.07%
24	SlideShare San Francisco, California, United States A social media platform where people share presentations and infographics. Free$9.99/month	0.05%
25	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.05%

👉 See Also

🌎 Social Media in other countries

Data is based on the analysis of 8,313 websites from the United Arab Emirates.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.