⚡ Social Media in Chile

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

According to our data, social media platforms are used on 66.2% of websites from Chile.

⭐ Most Popular in 2025

The following chart shows the top social media platforms in Chile in 2025, based on market share.

The most popular is Instagram with an impressive share of 75.2%, followed by Facebook with 74.5% and X with 43.8%.

Instagram 75.2%
Facebook 74.5%
X 43.8%
LinkedIn 29.7%
WhatsApp 22.9%
TikTok 6.9%
Flickr 2.2%
Pinterest 1.3%
SoundCloud 0.9%
Telegram 0.8%
Threads 0.5%
Linktree 0.4%
Tumblr 0.3%
Discord 0.2%
Mastodon 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Chile than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Instagram ^(-1)
6. TikTok ^(-1)
7. Flickr ^(-4)
9. SoundCloud ^(-3)
11. Threads ^(-13)
12. Linktree ^(-14)
13. Tumblr ^(-2)
14. Discord ^(-2)
15. Mastodon ^(-5)
16. Bluesky ^(-5)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 30 social media platforms used on sites from Chile, ranked by their market share.

Rank	Name	Market share
1	InstagramMenlo Park, California, United States A photo and video-sharing social media platform owned by Meta.	75.2%
2	FacebookMenlo Park, California, United States A social media platform owned by Meta.	74.5%
3	XBastrop, Texas, United States A social media platform that allows users to post short messages called "tweets".	43.8%
4	LinkedInMountain View, California, United States A business and employment-focused social media platform.	29.7%
5	WhatsAppMenlo Park, California, United States An instant messaging and Voice over IP service owned by Meta.	22.9%
6	TikTokHaidian, Beijing, China A Chinese video-focused social media platform.	6.9%
7	FlickrMountain View, California, United States A photo-sharing social network with free storage for up to 1,000 photos.	2.2%
8	PinterestSan Francisco, California, United States A social media platform for sharing and categorizing images in the form of pinboards.	1.3%
9	SoundCloudBerlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content.	0.9%
10	TelegramDubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy.	0.8%
11	ThreadsMenlo Park, California, United States A microblogging and social media platform from Meta.	0.5%
12	LinktreeMelbourne, Victoria, Australia A social media landing page service.	0.4%
13	TumblrSan Francisco, California, United States A blogging and social media platform currently owned by Automattic.	0.3%
14	DiscordSan Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video.	0.2%
15	MastodonBerlin, Germany A decentralized social network running on independent servers and powered by Mastodon open source software.	0.2%
16	BlueskySeattle, Washington, United States A public social network that is designed to not be controlled by a single company.	0.1%
17	Steam CommunityBellevue, Washington, United States A social networking site for gamers.	0.1%
18	SlideShareSan Francisco, California, United States A social media platform where people share presentations and infographics.	0.08%
19	MediumSan Francisco, California, United States An online publishing platform where writers can share articles, stories, and ideas with a wide audience.	0.05%
20	SubstackSan Francisco, California, United States A social media platform for writers and journalists that supports subscription newsletters and monetization.	0.05%
21	AcademiaSan Francisco, California, United States A social networking platform for academics to share research papers.	0.05%
22	GoodreadsSeattle, Washington, United States A book-based social media platform owned by Amazon.	0.05%
23	YelpSan Francisco, California, United States A crowd-sourced review platform where people can write reviews about local businesses.	0.05%
24	RavelryBoston, Massachusetts, United States A community website for knitters, crocheters, and fiber artists.	0.03%
25	FlipboardPalo Alto, California, United States A social news aggregator and content discovery platform.	0.03%

Data updated October 25, 2025

When interpreting and using the results, please read our methodology and disclaimer.