⚡ Social Media Platforms in Kazakhstan

Social media is online platforms where people can create and share content, connect with others through likes, comments, and messages, and build social communities.

Kazakhstan is a Central Asian country with a population of over 20 million people.

According to our data, social media platforms are detected on 52% of websites from Kazakhstan.

Statistics based on 4K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Kazakhstan in 2026, based on market share.

The most popular is Instagram with an impressive share of 76.8%, followed by Facebook with 60.2% and WhatsApp with 33.1%.

Instagram 76.8%
Facebook 60.2%
WhatsApp 33.1%
Telegram 32.2%
VK 27.5%
X 19.8%
TikTok 10.7%
LinkedIn 6.8%
OK.ru 5.2%
SoundCloud 1%
Pinterest 0.9%
Threads 0.8%
Zen 0.7%
Viber 0.6%
Behance 0.3%

🚀 Highlights

Here is a list of the top platforms that are more popular in Kazakhstan than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Instagram ^(-1)
3. WhatsApp ^(-2)
4. Telegram ^(-4)
5. VK ^(-4)
9. OK.ru ^(-13)
10. SoundCloud ^(-2)
12. Threads ^(-6)
13. Zen ^(-19)
14. Viber ^(-7)
15. Behance ^(-9)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 28 social media platforms used on sites from Kazakhstan, ranked by their market share.

Rank	Name	Market share
1	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	76.8%
2	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	60.2%
3	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	33.1%
4	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	32.2%
5	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	27.5%
6	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	19.8%
7	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	10.7%
8	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	6.8%
9	OK.ru Moscow, Russia A Russian social networking service with more than 300 million registered users. Free	5.2%
10	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	1%
11	Pinterest San Francisco, California, United States A visual discovery and social media platform for sharing and organizing images and videos using Pins, which are visual bookmarks linked to external content and grouped into themed boards. Free	0.9%
12	Threads Menlo Park, California, United States A microblogging and social media platform from Meta designed for sharing text updates and participating in public conversations. Free	0.8%
13	Zen Moscow, Russia A Russian blogging and media publishing platform.	0.7%
14	Viber Tokyo, Japan A free, cross-platform instant messaging and calling application owned by Rakuten. Free	0.6%
15	Behance San Jose, California, United States A platform for creative professionals around the world to showcase their own work and to discover the creative work of others. Free$9.99+/month	0.3%
16	Mastodon Berlin, Germany A decentralized social network running on independent servers and powered by Mastodon open-source software. Free	0.1%
17	Steam Community Bellevue, Washington, United States A social networking site for gamers. Free	0.1%
18	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	0.09%
19	SlideShare San Francisco, California, United States A social media platform where people share presentations and infographics. Free$9.99/month	0.09%
20	Max Moscow, Russia An instant messaging app from Russia, integrated into the country's national IT ecosystem. Free	0.05%
21	ResearchGate Berlin, Germany A social networking platform for scientists and researchers that enables them to share publications, collaborate with peers, and engage in academic discussions online. Free	0.05%
22	Substack San Francisco, California, United States An online publishing and social platform for writers and journalists that enables creating subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	0.05%
23	Linktree Melbourne, Victoria, Australia A freemium social media landing page service that lets users create a single customizable page of links to all their social profiles and websites from one shareable URL. Free$5+/month	0.05%
24	Weibo Beijing, China A Chinese microblogging website. Free	0.05%
25	Flickr Mountain View, California, United States A photo-sharing social network and image hosting service with free storage for up to 1,000 photos. Free$11/month	0.05%

👉 See Also

🌎 Social Media in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 4,235 websites from Kazakhstan.
We currently track the presence of 87 social media platforms across the web.
Of these, 28 were detected on websites from Kazakhstan.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.