⚡ Social Media Platforms in Russia

Social media is online platforms where people can create and share content, connect with others through likes, comments, and messages, and build social communities.

Russia is a Eurasian country with a population of around 144 million people.

According to our data, social media platforms are detected on 44.4% of websites from Russia.

Statistics based on 91K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Russia in 2026, based on market share.

The most popular is VK with an impressive share of 70.3%, followed by Telegram with 54% and WhatsApp with 19.7%.

VK 70.3%
Telegram 54%
WhatsApp 19.7%
Facebook 19.3%
Instagram 17.7%
OK.ru 16.9%
X 15.9%
Zen 5.7%
Viber 3.2%
Max 2.7%
LinkedIn 1.9%
TikTok 1.7%
SoundCloud 1.5%
Behance 0.8%
Pinterest 0.8%

🚀 Highlights

Here is a list of the top platforms that are more popular in Russia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. VK ^(-8)
2. Telegram ^(-6)
3. WhatsApp ^(-2)
6. OK.ru ^(-16)
8. Zen ^(-24)
9. Viber ^(-12)
10. Max ^(-30)
14. Behance ^(-10)
17. TenChat ^(-58)
21. Steam ^(-12)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 59 social media platforms used on sites from Russia, ranked by their market share.

Rank	Name	Market share
1	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	70.3%
2	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	54%
3	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	19.7%
4	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	19.3%
5	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	17.7%
6	OK.ru Moscow, Russia A Russian social networking service with more than 300 million registered users. Free	16.9%
7	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	15.9%
8	Zen Moscow, Russia A Russian blogging and media publishing platform.	5.7%
9	Viber Tokyo, Japan A free, cross-platform instant messaging and calling application owned by Rakuten. Free	3.2%
10	Max Moscow, Russia An instant messaging app from Russia, integrated into the country's national IT ecosystem. Free	2.7%
11	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	1.9%
12	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	1.7%
13	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	1.5%
14	Behance San Jose, California, United States A platform for creative professionals around the world to showcase their own work and to discover the creative work of others. Free$9.99+/month	0.8%
15	Pinterest San Francisco, California, United States A visual discovery and social media platform for sharing and organizing images and videos using Pins, which are visual bookmarks linked to external content and grouped into themed boards. Free	0.8%
16	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	0.7%
17	TenChat Moscow, Russia A Russian business-oriented social network. Free20,000 RUB/year	0.2%
18	Flickr Mountain View, California, United States A photo-sharing social network and image hosting service with free storage for up to 1,000 photos. Free$11/month	0.2%
19	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.2%
20	Reddit San Francisco, California, United States A social news aggregation, content rating, and forum social network where content is promoted by members ("redditors") through voting. Free$5.99/month	0.2%
21	Steam Bellevue, Washington, United States A video game digital distribution service and storefront developed by Valve Corporation. $100	0.1%
22	Steam Community Bellevue, Washington, United States A social networking site for gamers. Free	0.1%
23	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	0.1%
24	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.07%
25	Substack San Francisco, California, United States An online publishing and social platform for writers and journalists that enables creating subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	0.05%

👉 See Also

🌎 Social Media in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 91,965 websites from Russia.
We currently track the presence of 87 social media platforms across the web.
Of these, 59 were detected on websites from Russia.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.