⚡ Social Media Platforms in Ukraine

Social media is online platforms where people can create and share content, connect with others through likes, comments, and messages, and build social communities.

Ukraine is an Eastern European country with a population of around 38 million people.

According to our data, social media platforms are detected on 59.3% of websites from Ukraine.

Statistics based on 35K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Ukraine in 2026, based on market share.

The most popular is Facebook with an impressive share of 81.7%, followed by Instagram with 65.6% and Telegram with 36%.

Facebook 81.7%
Instagram 65.6%
Telegram 36%
Viber 23.7%
X 19.2%
LinkedIn 11%
TikTok 10.3%
WhatsApp 9.4%
Pinterest 3.1%
VK 2.4%
SoundCloud 1.5%
Behance 1.3%
Threads 0.7%
OK.ru 0.3%
Discord 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Ukraine than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Telegram ^(-5)
4. Viber ^(-17)
11. SoundCloud ^(-4)
12. Behance ^(-12)
13. Threads ^(-3)
14. OK.ru ^(-6)
16. Linktree ^(-10)
21. Medium ^(-8)
22. Mastodon ^(-1)
24. SlideShare ^(-14)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 57 social media platforms used on sites from Ukraine, ranked by their market share.

Rank	Name	Market share
1	Facebook Menlo Park, California, United States A popular social media platform owned by Meta. Free	81.7%
2	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	65.6%
3	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	36%
4	Viber Tokyo, Japan A free, cross-platform instant messaging and calling application owned by Rakuten. Free$$$	23.7%
5	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	19.2%
6	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	11%
7	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos that combines content creation, recommendation-driven discovery, and social interaction in a mobile-first interface. Free	10.3%
8	WhatsApp Menlo Park, California, United States A cross-platform instant messaging and Voice over IP service owned by Meta that enables private messaging, media sharing, and internet-based voice and video communication. Free$$$	9.4%
9	Pinterest San Francisco, California, United States A visual discovery and social media platform for sharing and organizing images and videos using Pins, which are visual bookmarks linked to external content and grouped into themed boards. Free	3.1%
10	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	2.4%
11	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	1.5%
12	Behance San Jose, California, United States A creative portfolio and social networking platform owned by Adobe that allows designers, illustrators, photographers, and other artists to publish and discover creative work. Free$9.99+/month	1.3%
13	Threads Menlo Park, California, United States A microblogging and social media platform from Meta designed for sharing text updates and participating in public conversations. Free	0.7%
14	OK.ru Moscow, Russia A Russian social networking service with more than 300 million registered users. Free	0.3%
15	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	0.2%
16	Linktree Melbourne, Victoria, Australia A freemium social media landing page service that lets users create a single customizable page of links to all their social profiles and websites from one shareable URL. Free$5+/month	0.2%
17	Flickr Mountain View, California, United States A photo-sharing social network and image hosting service with free storage for up to 1,000 photos. Free$11/month	0.2%
18	Tumblr San Francisco, California, United States A blogging and social networking platform that allows users to publish multimedia posts, interact with others, and host blogs on custom domains. Free$6.99/month	0.2%
19	Reddit San Francisco, California, United States A social news aggregation, discussion forum, and social networking platform where content is submitted, discussed, and ranked by community voting from registered members known as "redditors". Free$5.99/month	0.1%
20	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.1%
21	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	0.1%
22	Mastodon Berlin, Germany A decentralized social network running on independent servers and powered by Mastodon open-source software. Free	0.1%
23	WeChat Shenzhen, China A Chinese instant messaging, social media, and mobile payment app that has evolved into a super-app combining communication, commerce, and everyday services. Free	0.1%
24	SlideShare San Francisco, California, United States A content-sharing platform for publishing and discovering presentations, infographics, documents, and professional knowledge resources online. Free$9.99/month	0.08%
25	ResearchGate Berlin, Germany A social networking platform for scientists and researchers that enables them to share publications, collaborate with peers, and engage in academic discussions online. Free	0.06%

👉 See Also

🌎 Social Media in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 35,275 websites from Ukraine.
We currently track the presence of 88 social media platforms across the web.
Of these, 57 were detected on websites from Ukraine.
Statistics were last calculated on September 18, 2026.
For more details, see our methodology and disclaimer.