⚡ Social Media in Peru

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

Peru is a South American country with a population of over 34 million people.

According to our data, social media platforms are used on 70.5% of websites from Peru.

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Peru in 2026, based on market share.

The most popular is Facebook with an impressive share of 86.2%, followed by Instagram with 67.7% and WhatsApp with 42.6%.

Facebook 86.2%
Instagram 67.7%
WhatsApp 42.6%
X 36.7%
LinkedIn 32.8%
TikTok 23.3%
Pinterest 2.9%
Flickr 1.4%
Telegram 1.3%
Linktree 0.5%
Threads 0.5%
SoundCloud 0.4%
Behance 0.4%
Tumblr 0.2%
Mastodon 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Peru than worldwide.
Differences between global and country rankings are shown in parentheses.

3. WhatsApp ^(-2)
8. Flickr ^(-3)
10. Linktree ^(-16)
11. Threads ^(-10)
13. Behance ^(-11)
14. Tumblr ^(-2)
15. Mastodon ^(-10)
17. SlideShare ^(-18)
19. Substack ^(-11)
20. Stack Overflow ^(-21)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 31 social media platforms used on sites from Peru, ranked by their market share.

Rank	Name	Market share
1	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	86.2%
2	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	67.7%
3	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	42.6%
4	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	36.7%
5	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	32.8%
6	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	23.3%
7	Pinterest San Francisco, California, United States A social media platform for sharing and categorizing images in the form of pinboards. Free	2.9%
8	Flickr Mountain View, California, United States A photo-sharing social network with free storage for up to 1,000 photos. Free$10.44/month	1.4%
9	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	1.3%
10	Linktree Melbourne, Victoria, Australia A freemium social media landing page service that lets users create a single customizable page of links to all their social profiles and websites from one shareable URL. Free$5+/month	0.5%
11	Threads Menlo Park, California, United States A microblogging and social media platform from Meta. Free	0.5%
12	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	0.4%
13	Behance San Jose, California, United States A platform for creative professionals around the world to showcase their own work and to discover the creative work of others. Free$9.99+/month	0.4%
14	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.2%
15	Mastodon Berlin, Germany A decentralized social network running on independent servers and powered by Mastodon open source software. Free	0.2%
16	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	0.1%
17	SlideShare San Francisco, California, United States A social media platform where people share presentations and infographics. Free$9.99/month	0.1%
18	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	0.1%
19	Substack San Francisco, California, United States A social media platform for writers and journalists that supports subscription newsletters and monetization. Free$$$	0.1%
20	Stack Overflow New York, United States A question-and-answer platform for programmers. Free$7.70+/user/month	0.07%
21	Google Groups Mountain View, California, United States A Google service that provides discussion groups for people sharing common interests. Free	0.07%
22	WeChat Shenzhen, China A Chinese instant messaging, social media, and mobile payment app that has evolved into a super-app combining communication, commerce, and everyday services. Free	0.07%
23	Medium San Francisco, California, United States An online publishing platform where writers can share articles, stories, and ideas with a wide audience. $5+/month	0.07%
24	Snapchat Santa Monica, California, United States A messaging and social networking app that lets users send photos and videos ("Snaps") that disappear after being viewed by default. Free	0.07%
25	Reddit San Francisco, California, United States A social news aggregation, content rating, and forum social network where content is promoted by members ("redditors") through voting. Free$5.99/month	0.07%

Data is based on the analysis of 4,056 websites from Peru.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.