⚡ Social Media in Vietnam

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

According to our data, social media platforms are used on 59.2% of websites from Vietnam.

⭐ Most Popular in 2025

The following chart shows the top social media platforms in Vietnam in 2025, based on market share.

The most popular is Facebook, which dominates the market with a substantial 92.2% share.
It is followed by X with 37.8% and Instagram with 20.5%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Vietnam than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 59 social media platforms used on sites from Vietnam, ranked by their market share.

RankNameMarket share
1 FacebookMenlo Park, California, United States

A social media platform owned by Meta.

2 XBastrop, Texas, United States

A social media platform that allows users to post short messages called "tweets".

3 InstagramMenlo Park, California, United States

A photo and video-sharing social media platform owned by Meta.

4 LinkedInMountain View, California, United States

A business and employment-focused social media platform.

5 PinterestSan Francisco, California, United States

A social media platform for sharing and categorizing images in the form of pinboards.

6 TikTokHaidian, Beijing, China

A Chinese video-focused social media platform.

7 TumblrSan Francisco, California, United States

A blogging and social media platform currently owned by Automattic.

8 SoundCloudBerlin, Germany

A music streaming and distribution platform.

9 RedditSan Francisco, California, United States

A social news aggregation, content rating, and forum social network where content is promoted by members ("redditors") through voting.

10 MediumSan Francisco, California, United States

An online publishing platform where writers can share articles, stories, and ideas with a wide audience.

11 WhatsAppMenlo Park, California, United States

An instant messaging service owned by Meta.

12 TelegramDubai, United Arab Emirates

A cloud-based mobile and desktop messaging app with a focus on security and speed.

13 FlipboardPalo Alto, California, United States

A social news aggregator and content discovery platform.

14 LinktreeMelbourne, Victoria, Australia

A social media landing page service.

15 FlickrMountain View, California, United States

A photo-sharing social network with free storage for up to 1,000 photos.

16 Product HuntSan Francisco, California, United States

A platform for discovering and sharing new technology products, including apps, tools, and services.

17 QuoraMountain View, California, United States

A question-and-answer platform where users can ask questions and provide answers on a wide range of topics.

18 PlurkTaipei, Taiwan

A micro-blogging and social networking service.

19 ViberTokyo, Japan

A free, cross-platform instant messaging and calling application.

20 BandSeongnam, Korea

A Korean social media community platform created by the Naver Corporation.

21 Mastodon

A decentralized social network running on independent servers and powered by Mastodon open source software.

22 GoodreadsSeattle, Washington, United States

A book-based social media platform owned by Amazon.

23 SlideShareSan Francisco, California, United States

A social media platform where people share presentations and infographics.

24 AcademiaSan Francisco, California, United States

A social networking platform for academics to share research papers.

25 Last.fmLondon, United Kingdom

A music streaming and discovery platform with Internet radio and a community for music discussion.

Data updated

When interpreting and using the results, please read our methodology and disclaimer.