⚡ Video Platforms in New Zealand

Online video platforms allow users to watch, upload, and share video content over the internet through web-based players and applications.

New Zealand is an Oceanian country with a population of over 5.1 million people.

According to our research, video platforms are detected on 28.6% of websites from New Zealand.

Statistics based on 17K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top video platforms in New Zealand in 2026, based on market share.

The most popular is YouTube, which dominates the market with an overwhelming 86.2% share.
It is followed by Vimeo with 17.3% and TikTok with 16.3%.

YouTube 86.2%
Vimeo 17.3%
TikTok 16.3%
Wistia 1.1%
Cloudinary 0.8%
Brightcove 0.8%
JWX 0.4%
Mux 0.4%
Vidyard 0.3%
Twitch 0.2%
Loom 0.2%
Cloudflare Stream 0.2%
Dailymotion 0.06%
SproutVideo 0.06%
Kaltura 0.04%

🚀 Highlights

Here is a list of the top platforms that are more popular in New Zealand than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Vimeo ^(-1)
6. Brightcove ^(-2)
7. JWX ^(-2)
8. Mux ^(-4)
9. Vidyard ^(-2)
11. Loom ^(-4)
12. Cloudflare Stream ^(-2)
14. SproutVideo ^(-12)
15. Kaltura ^(-3)
16. Rumble ^(-1)

✨ Best Video Platforms

Below is a more detailed list of 20 video platforms used on sites from New Zealand, ranked by their market share.

Rank	Name	Market share
1	YouTube Mountain View, California, United States The world's largest online video platform and social media service owned by Google that lets users watch, comment on, and upload videos, as well as subscribe to channels. Free$8.99+	86.2%
2	Vimeo New York, United States A video hosting and video marketing platform that enables creators, filmmakers, marketers, educators, and businesses to upload, manage, and distribute professional video content. Free$20+/month	17.3%
3	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos that combines content creation, recommendation-driven discovery, and social interaction in a mobile-first interface. Free	16.3%
4	Wistia Cambridge, Massachusetts, United States A video marketing platform for businesses that combines video hosting, creation, and analytics to support marketing and lead generation workflows. Free$99+/month	1.1%
5	Cloudinary Santa Clara, California, United States A cloud-based image and video API platform that provides tools for uploading, managing, transforming, optimizing, and delivering digital media assets. Free$99+/month	0.8%
6	Brightcove Boston, Massachusetts, United States A cloud-based online video platform designed for enterprises to manage, deliver, and monetize live and on-demand video across multiple devices. $199+/month	0.8%
7	JWX New York, United States A video streaming platform and hosting service that enables publishers to deliver and monetize live and on-demand video across web, mobile, and OTT environments. $$$	0.4%
8	Mux San Francisco, California, United States An API-first video platform built for developers to host, encode, stream, and analyze live and on-demand video. Free tier$0.0024+/minute	0.4%
9	Vidyard Kitchener, Ontario, Canada An online video hosting and creation platform tailored to marketing and sales teams for uploading, sharing, and tracking videos across email, the web, and CRM. Free$59+/seat/month	0.3%
10	Twitch Seattle, Washington, United States A live video streaming service owned by Amazon that focuses on video game broadcasting as well as interactive content such as esports, music, and creative streams. Free$11.99/month	0.2%
11	Loom Sydney, Australia A screen recording and video messaging platform that enables users to capture their screen, camera, and audio and share videos instantly through links or embeds. Free$15+/user/month	0.2%
12	Cloudflare Stream San Francisco, California, United States A video-on-demand and live streaming service that provides a unified API to upload, encode, store, and deliver video across Cloudflare's global network. $5+/month	0.2%
13	Dailymotion Paris, France A French online video platform owned by Canal+. Free$$$	0.06%
14	SproutVideo New York, United States A business-focused video hosting platform that offers VOD and live streaming, along with support for password protection, dynamic watermarks, in-player calls-to-action, and lead capture tools. $10+/month	0.06%
15	Kaltura New York, United States A video platform that offers a wide range of video products and services for businesses, educational institutions, and other organizations. $19+/month	0.04%
16	Rumble Toronto, Ontario, Canada A video sharing platform positioned as an alternative to mainstream platforms, with a strong focus on creator monetization and a free-speech stance. Free$9.99/month	0.02%
17	Bilibili Shanghai, China A Chinese video sharing and livestreaming platform originally focused on anime, comics, and gaming that has expanded into a broader entertainment and community ecosystem. Free$4.99/month	0.02%
18	Castr Vancouver, British Columbia, Canada A cloud-based live video streaming and hosting platform that provides multistreaming and transcoding. $19.99+/month	0.02%
19	Restream Austin, Texas, United States A live video and content creation platform that allows users to broadcast live video to multiple social media channels. Free$19+/month	0.02%
20	Uscreen North Bethesda, Maryland, United States An all-in-one membership platform designed for video creators to host, distribute, and monetize video content through subscriptions and on-demand access. $49+/month	0.02%

👉 See Also

🌎 Video Platforms in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 17,570 websites from New Zealand.
We currently track the presence of 41 video platforms across the web.
Of these, 20 were detected on websites from New Zealand.
Statistics were last calculated on November 12, 2026.
For more details, see our methodology and disclaimer.