⚡ A/B Testing in Saudi Arabia

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Saudi Arabia is a Western Asian country with a population of over 37 million people.

According to our data, A/B testing tools are used on 1.5% of websites from Saudi Arabia.

Statistics based on 4K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top A/B testing tools in Saudi Arabia in 2026, based on market share.

The most popular is WebEngage with a share of 16.4%, followed by Optimizely with 14.8% and Adobe Target with 11.5%.

WebEngage 16.4%
Optimizely 14.8%
Adobe Target 11.5%
Crazy Egg 11.5%
Dynamic Yield 8.2%
Zoho PageSense 6.6%
OptinMonster 6.6%
VWO 4.9%
PostHog 4.9%
Shogun 3.3%
Visually 1.6%
Unbounce 1.6%
Justuno 1.6%
OptiMonk 1.6%
Other 4.9%

🚀 Highlights

Here is a list of the top tools that are more popular in Saudi Arabia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. WebEngage ^(-30)
2. Optimizely ^(-2)
3. Adobe Target ^(-8)
5. Dynamic Yield ^(-16)
6. Zoho PageSense ^(-3)
11. Visually ^(-14)
12. Unbounce ^(-1)
13. Justuno ^(-2)
15. Inspectlet ^(-9)
16. Airship ^(-17)

✨ Best A/B Testing Tools

Below is a more detailed list of 17 A/B testing tools used on sites from Saudi Arabia, ranked by their market share.

Rank	Name	Market share
1	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	16.4%
2	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	14.8%
3	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	11.5%
4	Crazy Egg La Mirada, California, United States An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing. $29+/month	11.5%
5	Dynamic Yield Purchase, New York, United States An AI-powered personalization and customer experience optimization platform that enables businesses to tailor content, product recommendations, and offers across websites, mobile apps, and email. $35,000/year	8.2%
6	Zoho PageSense Chennai, India A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests. $20+/month	6.6%
7	OptinMonster West Palm Beach, Florida, United States A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms. Free$7+/month	6.6%
8	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	4.9%
9	PostHog San Francisco, California, United States An open-source product analytics platform available as a self-hosted deployment or managed cloud service. FreeOpen source$$$	4.9%
10	Shogun Walnut, California, United States An e-commerce optimization and personalization platform for Shopify, featuring a visual page builder and A/B testing tools. $39+/month	3.3%
11	Visually A no-code conversion rate optimization tool for Shopify that allows customers to A/B test, optimize, and personalize the user experience through a visual editor. $15+/month	1.6%
12	Unbounce Vancouver, British Columbia, Canada A drag-and-drop landing page builder that enables marketers to create, test, and optimize standalone web pages without coding. $99+/month	1.6%
13	Justuno Fairfax, California, United States A conversion optimization and visitor engagement platform for e-commerce websites that uses behavioral data and automation to display targeted marketing and lead generation campaigns. Free$39+/month	1.6%
14	OptiMonk Debrecen, Hungary A conversion rate optimization tool that provides popups, gamification widgets, website personalization, and A/B testing. Free$29+/month	1.6%
15	Inspectlet Santa Clara, California, United States A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics. Free$39+/month	1.6%
16	Airship San Francisco, California, United States A customer engagement platform that orchestrate journeys in app, on the web, and across all promotional channels like email, push, in-app and SMS. $$$	1.6%
17	Plerdy Lviv, Ukraine A conversion rate optimization platform that includes analytics and A/B testing tools. Free$21+/month	1.6%

👉 See Also

🌎 A/B Testing in other countries
- Iraq
- Oman
- Qatar

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 4,075 websites from Saudi Arabia.
We currently track the presence of 47 A/B testing tools across the web.
Of these, 17 were detected on websites from Saudi Arabia.
Statistics were last calculated on June 20, 2026.
For more details, see our methodology and disclaimer.