Dynamic Yield
Mastercard, Purchase, New York, United StatesDynamic Yield is an AI-powered personalization and customer experience optimization platform that enables businesses to tailor content, product recommendations, and offers across websites, mobile apps, and email.
Its Experience OS platform provides machine learning recommendation engines, real-time behavioral segmentation and affinity profiles, A/B and multivariate testing, a visual campaign editor, and APIs and SDKs for for server- and client-side personalization.
According to our data, Dynamic Yield ranks 21th among the A/B testing tools we track.
It has 1.3% of the A/B testing market share and is detected on 0.02% of all websites.
💸 Pricing
Dynamic Yield is a commercial product priced at $35,000 per year.
📊 Rankings and Market Share
- A/B Testing
- Rank: 21
- Market share: 1.3%
- Conversion Optimization
- Rank: 49
- Market share: 0.6%
- Personalization
- Rank: 25
- Market share: 1.1%
🏆 Dynamic Yield Awards
- ⭐ 5th most popular in Austria in the A/B Testing category.
- ⭐ 6th most popular in Sweden in the A/B Testing category.
- ⭐ 8th most popular in Switzerland in the A/B Testing category.
- ⭐ 8th most popular in Austria in the Conversion Optimization category.
- ⭐ 9th most popular in Germany in the A/B Testing category.
- ⭐ 9th most popular in Germany in the Personalization category.
- ⭐ 10th most popular in Switzerland in the Conversion Optimization category.
- ⭐ 10th most popular in Austria in the Personalization category.
- 🔥 11st most popular in Germany in the Conversion Optimization category.
- 🔥 11st most popular in Switzerland in the Personalization category.
⚡ Sites Using Dynamic Yield
We have data on 812 websites that use the Dynamic Yield A/B testing tool. Here is a list of some of the top ranked ones.
The highest rated site using Dynamic Yield is kohls.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #504 | United States | English | |
| 2 | #1,826 | Switzerland | English | |
| 3 | #2,040 | Chile | Spanish | |
| 4 | #2,492 | United States | English | |
| 5 | #2,527 | United States | English | |
| 6 | #2,557 | United States | English | |
| 7 | #2,707 | Colombia | Spanish | |
| 8 | #2,822 | Peru | Spanish | |
| 9 | #3,184 | Brazil | Spanish | |
| 10 | #3,571 | Germany | German | |
| 11 | #3,729 | Germany | German | |
| 12 | #3,926 | Colombia | Spanish | |
| 13 | #3,980 | Australia | English | |
| 14 | #4,133 | France | English | |
| 15 | #4,163 | English | ||
| 16 | #4,352 | Chile | Spanish | |
| 17 | #4,632 | Spain | European Spanish | |
| 18 | #4,879 | Germany | German | |
| 19 | #5,517 | United Kingdom | English | |
| 20 | #5,580 | France | English |
📈 Usage Statistics
Most of the sites that use Dynamic Yield:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Dynamic Yield are from the United States, Germany, and the United Kingdom.
- United States 16.6%
- Germany 15.6%
- United Kingdom 10.5%
- France 5%
- Switzerland 4%
- Netherlands 3.1%
- Canada 3%
- Austria 2.9%
- Spain 2.9%
- Other 36.4%
Most Dynamic Yield users speak English, German, or Spanish.
- English 47%
- German 14.3%
- Spanish 7.1%
- French 4.9%
- Italian 3.3%
- Dutch 3.1%
- Portuguese 2.1%
- Polish 2%
- Swedish 2%
- Other 14.2%
The Dynamic Yield A/B testing tool is especially popular on .com and .de top-level domains.
- .com 33.6%
- .de 8.3%
- .co.uk 4.6%
- .fr 3.8%
- .it 3.1%
- .at 2.8%
- .ch 2.7%
- .ca 2.6%
- .es 2.3%
- Other 36.2%
The primary market segments for websites utilizing Dynamic Yield include online shopping, fashion and beauty, and business.
- Online Shopping 35.4%
- Fashion/Beauty 15.7%
- Business 9.1%
- Marketing/Merchandising 8.9%
- Motor Vehicles 7.5%
- Finance/Banking 3.4%
- Travel 3%
- Real Estate 2.7%
- Internet Services 2.1%
- Other 12.2%
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What is the company behind Dynamic Yield?
Dynamic Yield is owned by Mastercard Inc., headquartered in Purchase, New York, United States.
Does Dynamic Yield offer a free plan?
No, Dynamic Yield is a paid solution.
What is the price of Dynamic Yield?
You can buy Dynamic Yield for $35,000 per year.
Which country uses Dynamic Yield the most?
The majority of Dynamic Yield users are from the United States.
Who uses Dynamic Yield?
According to our data, Dynamic Yield is used on hundreds of sites, including such established ones as kohls.com,
nespresso.com, and
falabella.com.
How does Dynamic Yield stack up against the competition?
Dynamic Yield is a moderately popular A/B testing tool, ranking ahead of 26 other A/B testing tools we track.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,826 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.