Kakao Pixel
Kakao, Jeju-si, Jeju-do, KoreaKakao Pixel is a web tracking tool used within the Kakao advertising ecosystem to collect event data for conversion tracking, audience segmentation, and remarketing.
According to our data, Kakao Pixel ranks 13th among the ad tracking tools we track.
It has 0.4% of the ad tracking market share and is present on 0.06% of all websites.
It is especially popular in Korea, appearing on 7% of all websites in the country.
- 🏠 Website
- </> Source code
GitHub📊 Rankings and Market Share
- Ad Tracking
- Rank: 13
- Market share: 0.4%
🏆 Kakao Pixel Awards
- 🥉 Third most popular in Korea in the Ad Tracking category.
⚡ Sites Using Kakao Pixel
We have data on 2,273 websites that use the Kakao Pixel ad tracking tool. Here is a list of some of the top ranked ones.
The highest rated site using Kakao Pixel is toptoon.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #4,210 | Korea | Korean | |
| 2 | #8,603 | Korea | Korean | |
| 3 | #12,884 | Sweden | Korean | |
| 4 | #14,077 | Korea | Korean | |
| 5 | #15,941 | Korea | Korean | |
| 6 | #21,465 | Korea | Korean | |
| 7 | #27,245 | Korea | Korean | |
| 8 | #30,598 | Korea | English | |
| 9 | #34,247 | Korea | Korean | |
| 10 | #37,895 | Korea | Korean | |
| 11 | #41,615 | Korea | Korean | |
| 12 | #48,547 | Korea | Korean | |
| 13 | #54,309 | Korea | Korean | |
| 14 | #55,034 | Korea | Korean | |
| 15 | #56,728 | Korea | Korean | |
| 16 | #57,031 | Korea | Korean | |
| 17 | #57,334 | Korea | Korean | |
| 18 | #57,920 | Korea | Korean | |
| 19 | #58,518 | Korea | Korean | |
| 20 | #61,677 | Korea | Korean |
📈 Usage Statistics
Most of the sites that use Kakao Pixel:
- are located in Korea
- have content in Korean
- use the .co.kr domain extension
- fall into the Online Shopping category.
Most of the sites using Kakao Pixel are from Korea.
- Korea 99.6%
- United States 0.1%
- Australia 0.04%
- France 0.04%
- Japan 0.04%
- Reunion 0.04%
- Sweden 0.04%
- Other 0.1%
Most Kakao Pixel users speak Korean.
- Korean 98.7%
- English 1%
- Kanuri 0.2%
- French 0.04%
- Japanese 0.04%
- Other 0.02%
The Kakao Pixel ad tracking tool is especially popular on .co.kr, .com, and .kr top-level domains.
- .co.kr 44.9%
- .com 41.3%
- .kr 9.2%
- .net 2.2%
- .ac.kr 0.6%
- .org 0.3%
- .co 0.3%
- .life 0.1%
- .shop 0.1%
- Other 1%
The primary market segments for websites utilizing Kakao Pixel include online shopping, fashion and beauty, and business.
- Online Shopping 60%
- Fashion/Beauty 12.4%
- Business 9.7%
- Education/Reference 5.4%
- Marketing/Merchandising 3.2%
- Internet Services 2.2%
- Real Estate 1.6%
- Blogs/Wiki 1.1%
- Entertainment 0.5%
- Other 3.9%
🕵️ Similar Technologies
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💬 Frequently Asked Questions
What is the company behind Kakao Pixel?
Kakao Pixel is owned by Kakao Corporation, headquartered in Jeju-si, Jeju-do, Korea.
Which country uses Kakao Pixel the most?
The majority of Kakao Pixel users are from Korea.
Who uses Kakao Pixel?
According to our data, Kakao Pixel is used on thousands of sites, including such established ones as toptoon.com,
tving.com, and
ohou.se.
Do academic institutions use Kakao Pixel?
Yes. The most prominent of these are dongguk.edu and
daegu.ac.kr. Overall, we know of 13 academic websites in Korea and 2 in the United States that use Kakao Pixel.
What are the alternatives to Kakao Pixel?
Alternatives and possible competitors to Kakao Pixel may include 
Meta Pixel, 
Pinterest Analytics, and 
LinkedIn Insight Tag.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,009,087 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.