Customer Data Platforms (CDP) Ranked #26–#50 in the United Kingdom by Market Share (2026)

📈 Customer Data Platforms Ranked #26–#50 in the United Kingdom

Customer Data Platforms (CDPs) are software systems that combine data from multiple sources to create a centralized, persistent customer database that can be accessed and used by other applications.

The United Kingdom of Great Britain and Northern Ireland (UK) is a Western European country with a population of over 67 million people.

Statistics based on 170K+ analyzed websites. About this data

The following list shows the customer data platforms ranked from 26th to 50th out of 55 used on websites in the United Kingdom.

Rank	Name	Market share
26	Xtremepush Dublin, Ireland A an iGaming-focused customer engagement, personalization, and data platform for multichannel and mobile marketing. $$$	0.2%
27	Algonomy San Francisco, California, United States A real-time customer data platform that enables personalization and algorithmic customer engagement.	0.2%
28	Lytics Portland, Oregon, United States A customer data platform built on Google Cloud that helps companies collect, unify, and activate first-party customer data from multiple sources while maintaining control over security, privacy, and governance. Free$500+/month	0.2%
29	Ortto Sydney, Australia A customer data and marketing automation platform that combines a built-in CDP, analytics, omnichannel messaging, and campaign orchestration in a single system. $199+/month	0.2%
30	SALESmanago Krakow, Poland An e-commerce marketing and customer engagement platform that collects customer behavior and transactional data to build profiles, automate campaigns, and personalize communications. $$$	0.1%
31	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	0.1%
32	Mapp London, United Kingdom A digital marketing platform that combines customer acquisition and engagement into one platform with cross-channel capabilities. $3,050+/month	0.1%
33	mParticle New York, United States An AI-driven customer data platform that simplifies the collection and connection of user data to hundreds of vendors, eliminating the need to manage multiple integrations. $$$	0.1%
34	CustomerLabs Chennai, Tamil Nadu, India A first-party data platform that provides data collection, management, and activation across platforms. $99+/month	0.1%
35	Blueshift	0.1%
36	Actito Louvain-la-Neuve, Belgium A customer engagement and activation platform that provides businesses with a comprehensive view of customer interactions and helps them develop activation strategies. €625+/month	0.07%
37	Zeotap Berlin, Germany An customer data platform that empowers brands to integrate, unify, segment and orchestrate customer data, featuring drag-and-drop interface for data management, out-of-the-box machine learning models, and cookieless ID support. $$$	0.07%
38	Mindbox Almaty, Kazakhstan A marketing automation platform that collects, analyzes and manages customer data from multiple sources to improve marketing effectiveness and increase revenue. 180,000 RUB+/month	0.06%
39	Netcore Mumbai, India A full-stack marketing technology platform that delivers AI-powered customer engagement, personalization, and omnichannel communications. $$$	0.06%
40	Lexer	0.05%
41	Mediarithmics Paris, France A holistic customer data platform designed for data-driven enterprises. $$$	0.04%
42	Celebrus	0.04%
43	LeadBoxer Amsterdam, Netherlands A lead generation platform that helps users identify, qualify and manage leads online. Free€95+/month	0.04%
44	Dengage London, United Kingdom A comprehensive customer experience and data platform designed to personalize customer interactions and optimize marketing efforts. $$$	0.04%
45	Appier Taipei, Taiwan Offers a real-time customer data platform, an AI-powered personalization cloud, and a suite of marketing tools for ad retargeting, user acquisition, and customer engagement.	0.02%
46	Optimove	0.02%
47	CaliberMind	0.02%
48	Synerise Kraków, Poland An AI-driven behavioral data and marketing automation platform designed to collect, analyze, personalize and act on customer data. $$$	0.01%
49	Retention Science Waltham, Massachusetts, United States An automated, AI-powered email and SMS marketing platform that optimizes individual messages and increases user engagement. $$$	0.01%
50	Freshpaint A data platform that enables healthcare companies to collect, safeguard, and activate customer data across their entire marketing stack.	0.01%

👉 See Also

🌎 CDP in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 170,175 websites from the United Kingdom.
We currently track the presence of 71 CDPs across the web.
Of these, 55 were detected on websites from the United Kingdom.
Statistics were last calculated on August 4, 2026.
For more details, see our methodology and disclaimer.