🆚 Adition vs. Criteo

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Adition is a German omnichannel ad serving platform that offers customized and holistic solutions for the efficient marketing of all inventories in the digital advertising business.

Criteo is a French performance advertising platform focused on commerce media and retargeting.

Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.

Headquarters

Freiburg im Breisgau, Germany
Paris, France

Website

Categories

Advertising › Rank #94
Advertising › Rank #9

Popularity

Determined by the number of sites using each technology.

Criteo advertising technology is 26 times more popular than Adition.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Criteo is more popular than Adition in all countries.
United States
Germany
France
Korea
Japan
United Kingdom
Italy
Turkey
Spain
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Criteo is more popular than Adition in all market segments.
Online Shopping
Blogs/Wiki
Fashion/Beauty
Marketing/Merchandising
General News
Business
Travel
Entertainment
Sports
Real Estate

Top sites

Top-ranked sites that use these technologies.

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Rank
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See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.