🆚 AdRoll vs. Nexxen
- 📈 AdRoll is five times more popular than Nexxen.
- 🌎 AdRoll is more popular in the United States, Australia, and the United Kingdom.
- 🌍 Nexxen is more popular in Turkey, Japan, and Poland.
Statistics based on 3.6M+ analyzed websites. About this data
AdRoll
NexxenType
Advertising technology
Advertising technology
About
AdRoll is a digital advertising platform that enables businesses to run AI-driven, cross-channel campaigns with audience targeting, retargeting, and dynamic personalization.
It features the AI-powered bidding engine, BidIQ, which analyzes over 1.2 billion user profiles and supports dynamic ads with automated product recommendations that can achieve up to 2x higher click-through rates.
Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.
Headquarters
San Francisco, California, United States
New York, United States
Pricing
Free version ❌
Marketing & Ads+ package $36+/month
Categories
Popularity
Determined by the number of sites using each technology.
AdRoll advertising technology is 5 times more popular than Nexxen.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
AdRoll is more popular in the United States, Australia, and the United Kingdom, while Nexxen is more popular in Turkey, Japan, and Poland.
United States
Turkey
Australia
United Kingdom
Germany
Canada
France
India
Netherlands
Italy
Awards
- ⭐ 8th most popular in Australia in the Advertising category.
- 🔥 11st most popular in the United States in the Advertising category.
- 🔥 14th most popular in Canada in the Advertising category.
- 🔥 15th most popular in India in the Advertising category.
- 🥈 Second most popular in Turkey in the DMP category.
- ⭐ 4th most popular in Germany in the DMP category.
- ⭐ 5th most popular in the United States in the DMP category.
- 🔥 20th most popular in Turkey in the Advertising category.
- ⬆️ 44th most popular in Germany in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
AdRoll is more popular among sites focused on business, online shopping, and marketing and merchandising, while Nexxen is more commonly used on general news sites.
Business
Online Shopping
Marketing/Merchandising
General News
Internet Services
Fashion/Beauty
Education/Reference
Health
Software/Hardware
Sports
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,629,123 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.