🆚 Google AdSense vs. Google AdSense for Platforms
- 📈 Google AdSense is four times more popular than Google AdSense for Platforms.
- 🌎 Google AdSense is more popular in the United States, Japan, and the United Kingdom.
- 🌍 Google AdSense for Platforms is more popular in French Guiana.
Type
About
Google AdSense is an advertising network that lets publishers earn revenue by displaying targeted ads on their websites.
It supports contextual and audience-based ad selection, offers automatically placed ads, provides multiple formats such as display, in-article, in-feed, and multiplex, and overlay formats such as anchor, side rail, and vignette ads.
Google AdSense for Platforms is an enterprise advertising solution that enables content platforms, CMSs, and site builders to embed 
Google AdSense monetization natively into their services.
It allows platform owners to create flexible revenue-share models or full monetization flows for their users, supports segmented sub-accounts to separate publisher traffic from the platform's own traffic, and offers an "Embedded Connect" flow so end users can sign up for AdSense without leaving the platform.
Headquarters
developers.google.comPricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Japan in the Advertising category.
- 🥇 Most popular in France in the Advertising category.
- 🥇 Most popular in India in the Advertising category.
- 🥇 Most popular in Brazil in the Advertising category.
- 🥇 Most popular in Spain in the Advertising category.
- 🥈 Second most popular in Indonesia in the Advertising category.
- 🥈 Second most popular in Nigeria in the Advertising category.
- 🥈 Second most popular in Bangladesh in the Advertising category.
- 🥈 Second most popular in Nepal in the Advertising category.
- 🥈 Second most popular in Venezuela in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Ezoic
Mediavine
Raptive
Microsoft Advertising
Google Ad Manager
Criteo
Amazon Advertising🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.